June 8, 2022
401: Irene Iancu | Toothlife Studio
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Guest: Irene Iancu
Practice Name: Toothlife Studio
Check out Irene's Media:
Email: irene@toothlifestudios.ca
@toothlife.irene
@toothlife
@toothlifestudio
@toothordare.podcast
Her Podcast: Tooth or Dare
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
My Key Takeaways:
- Is that a one person question or a two person question? If it's one, try having team members find out on their own!
- Never start a sentence with "you are 'just' a..." They are not "just" a hygienist, associate, employee, etc.
- Small businesses are a great place to start with ground marketing and outreach! Try to find out where they congregate.
- Your newsletter doesn't always have to be directly dental related. People love a personal human touch.
- If you have to use the "compliment sandwich," then you are not giving enough positive affirmation in general. Keep critiques separate from praise!
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