Episodes

206
Feb. 7, 2022

The six stages of scaling your online program

Launching your own online program can feel overwhelming. The path can feel so complicated and full of obstacles that I’ve seen clients give up time and time again to return to what’s comfortable and familiar. So, how do you succeed and grow your program? Preparation! In this episode, I’m preparing you for growth with the 6 stages of scaling your online program. I’ll walk you through each step, from designing and launching to growing it bigger than you thought possible. I’m discussing the emoti...
201
Dec. 6, 2021

Four ways to be seen as an expert in your industry

In this episode, I share four practical ways to help you fast track your ability to be seen as an expert in your industry. I talk about building your content, going more in-depth to really add value to your audience, challenging yourself to be visible, and being brave enough to have an opinion on topics within your industry. I also discuss being your own PR person, going after things that make you more credible AND sharing these things with your audience. Many business owners sell themselves s...
201
Dec. 6, 2021

Four ways to be seen as an expert in your industry

In this episode, I share four practical ways to help you fast track your ability to be seen as an expert in your industry. I talk about building your content, going more in-depth to really add value to your audience, challenging yourself to be visible, and being brave enough to have an opinion on topics within your industry. I also discuss being your own PR person, going after things that make you more credible AND sharing these things with your audience. Many business owners sell themselves s...
199
Nov. 25, 2021

Special Announcement: End of Year Extravaganza!

There’s always a sense of fresh ambition at this time of year as I start thinking about the year ahead. I reflect on what worked this year, what didn’t work, what I want more of and less of in the future. I also turn my focus on where I want to invest so I can learn and grow in ways that matter to me. If you’ve been thinking along the same lines, you won’t want to miss out on my End of Year Extravaganza! For the next 3 weeks, I’ll be offering 3 bundles, each designed to make 2022 your best yea...
199
Nov. 25, 2021

Special Announcement: End of Year Extravaganza!

There’s always a sense of fresh ambition at this time of year as I start thinking about the year ahead. I reflect on what worked this year, what didn’t work, what I want more of and less of in the future. I also turn my focus on where I want to invest so I can learn and grow in ways that matter to me. If you’ve been thinking along the same lines, you won’t want to miss out on my End of Year Extravaganza! For the next 3 weeks, I’ll be offering 3 bundles, each designed to make 2022 your best yea...
198
Nov. 22, 2021

Making your first $2k (Part 2)

If you’re just starting out in your business and looking to take on those first few clients, this is absolutely the episode for you. This is also going to be really relevant for you if you’ve already made your first $2k but you don’t yet have the consistency of clients coming in. Make sure you listen to Part 1 of this conversation if you haven’t already where I discussed the top 3 things you need to focus on in preparing to make your first $2k. In this Part 2 episode, I talk about the strategie...
198
Nov. 22, 2021

Making your first $2k (Part 2)

If you’re just starting out in your business and looking to take on those first few clients, this is absolutely the episode for you. This is also going to be really relevant for you if you’ve already made your first $2k but you don’t yet have the consistency of clients coming in. Make sure you listen to Part 1 of this conversation if you haven’t already where I discussed the top 3 things you need to focus on in preparing to make your first $2k. In this Part 2 episode, I talk about the strategie...
197
Nov. 15, 2021

Making your first $2k (Part 1)

If you’re just starting out in business, it can feel like a monumental task to get those first few clients and start making money. It’s a steep learning curve and there are a lot of fears and limiting beliefs to overcome. It’s easy to look around at other businesses and think you need to match what they’re doing to get started. But the truth is, you don’t need beautiful branding, business cards, a flourishing Facebook group or even a website to get started. The only thing you REALLY need to be ...
197
Nov. 15, 2021

Making your first $2k (Part 1)

If you’re just starting out in business, it can feel like a monumental task to get those first few clients and start making money. It’s a steep learning curve and there are a lot of fears and limiting beliefs to overcome. It’s easy to look around at other businesses and think you need to match what they’re doing to get started. But the truth is, you don’t need beautiful branding, business cards, a flourishing Facebook group or even a website to get started. The only thing you REALLY need to be ...
194
Nov. 1, 2021

The power of human to human marketing with Jenn Donovan

Do you show up online in a real way? Or does the idea of talking to camera make you cringe? Sometimes as online business owners, we can hide behind our products, services, or logos and hope that we’ll never have to show our faces. But it just doesn’t work that way. People want to know YOU and what you’re all about. In this episode, I speak to the wonderful Jenn Donovan, social media marketing consultant, small business expert and host of the Small Business Made Simple podcast. As the founder ...
194
Nov. 1, 2021

The power of human to human marketing with Jenn Donovan

Do you show up online in a real way? Or does the idea of talking to camera make you cringe? Sometimes as online business owners, we can hide behind our products, services, or logos and hope that we’ll never have to show our faces. But it just doesn’t work that way. People want to know YOU and what you’re all about. In this episode, I speak to the wonderful Jenn Donovan, social media marketing consultant, small business expert and host of the Small Business Made Simple podcast. As the founder ...
192
Oct. 25, 2021

The numbers behind a $10k revenue month

Are you feeling unsure of where you need to be focusing your time to reach your revenue goals? Do you have a vague idea of what you would like to be earning each month but haven’t broken it down into an action plan? In this episode, I’m talking about the really important numbers to consider in order to reach your revenue target. Many of my students in the Modern Marketing Collective are reaching for the $10k months because how amazing does a six figure income sound, right?? I’ll break down yo...
192
Oct. 25, 2021

The numbers behind a $10k revenue month

Are you feeling unsure of where you need to be focusing your time to reach your revenue goals? Do you have a vague idea of what you would like to be earning each month but haven’t broken it down into an action plan? In this episode, I’m talking about the really important numbers to consider in order to reach your revenue target. Many of my students in the Modern Marketing Collective are reaching for the $10k months because how amazing does a six figure income sound, right?? I’ll break down yo...
191
Oct. 20, 2021

How to be more consistent with your marketing

Raise your hand if you feel like creating content and marketing is your least favourite task in your business? Trust me, I understand. There’s absolutely nothing wrong with you if you find it hard and challenging to consistently post content to your audience. BUT you need to regularly connect with your audience to increase your marketing reach and build loyal clients. Whether you post weekly, fortnightly or monthly, your followers need to expect to hear from you. In this episode, I’m going to...
191
Oct. 20, 2021

How to be more consistent with your marketing

Raise your hand if you feel like creating content and marketing is your least favourite task in your business? Trust me, I understand. There’s absolutely nothing wrong with you if you find it hard and challenging to consistently post content to your audience. BUT you need to regularly connect with your audience to increase your marketing reach and build loyal clients. Whether you post weekly, fortnightly or monthly, your followers need to expect to hear from you. In this episode, I’m going to...
190
Oct. 18, 2021

How to tap into the true desires of your target market - a recast of my interview on The Profit Lovers Podcast

Do you know your ideal customer? More than their age or their demographic, do you know their challenges and desires? Because once you know these things, and have a genuine care to help them, everything flows. I’m shaking things up a little today to share an episode from The Profit Lovers Podcast where I had the privilege of being the guest to chat with my good friend, Melanie Miller. We talked about how I create a warm feel to my brand and my thoughts behind attracting my ideal customer. Mel...
190
Oct. 18, 2021

How to tap into the true desires of your target market - a recast of my interview on The Profit Lovers Podcast

Do you know your ideal customer? More than their age or their demographic, do you know their challenges and desires? Because once you know these things, and have a genuine care to help them, everything flows. I’m shaking things up a little today to share an episode from The Profit Lovers Podcast where I had the privilege of being the guest to chat with my good friend, Melanie Miller. We talked about how I create a warm feel to my brand and my thoughts behind attracting my ideal customer. Mel...
188
Oct. 11, 2021

Marketing when you're an introvert with Jessica Williamson

Being the face of your business and trying to market yourself when you’re an introvert can be so intimidating. Getting up in front of a room full of people and telling them why they should work with you or buy your product feels daunting, overwhelming, and almost impossible. So how can you structure and run a successful business when you have this personality type? In today’s episode, I’m chatting with the amazing Jessica Williamson. Jess is an award winning mindset and business coach and a se...
188
Oct. 11, 2021

Marketing when you're an introvert with Jessica Williamson

Being the face of your business and trying to market yourself when you’re an introvert can be so intimidating. Getting up in front of a room full of people and telling them why they should work with you or buy your product feels daunting, overwhelming, and almost impossible. So how can you structure and run a successful business when you have this personality type? In today’s episode, I’m chatting with the amazing Jessica Williamson. Jess is an award winning mindset and business coach and a se...
184
Sept. 27, 2021

Tapping into your Soul Modes to find more flow with Carlie Maree

Do you ever feel a bit all over the place? Are you struggling to stick to one routine? Maybe you feel the need to sleep in some days and other days you’re up with the birds wanting to take on the world. My bet is that most women can relate and this episode could help explain why and what to do about it. My guest today is Carlie Maree, a best selling author, thought leader, and master of motivational intelligence. Through her online programs and private coaching, Carlie supports women to harness...
184
Sept. 27, 2021

Tapping into your Soul Modes to find more flow with Carlie Maree

Do you ever feel a bit all over the place? Are you struggling to stick to one routine? Maybe you feel the need to sleep in some days and other days you’re up with the birds wanting to take on the world. My bet is that most women can relate and this episode could help explain why and what to do about it. My guest today is Carlie Maree, a best selling author, thought leader, and master of motivational intelligence. Through her online programs and private coaching, Carlie supports women to harness...
180
Sept. 13, 2021

The difference we can all make in representation with Annie Gichuru

Something I believe we can all stand behind is for our businesses to become more culturally and racially diverse, inclusive, and equitable. I think a lot of us know that there is work to be done but we don’t know what we don’t know. What does racial representation look like and what action can we take? My guest today is Annie Gichuru, a Diversity, Equity and Inclusion Coach & Consultant and Founder of Uplifting Studios. Combining her experience as an internationally certified life coach, her lo...
180
Sept. 13, 2021

The difference we can all make in representation with Annie Gichuru

Something I believe we can all stand behind is for our businesses to become more culturally and racially diverse, inclusive, and equitable. I think a lot of us know that there is work to be done but we don’t know what we don’t know. What does racial representation look like and what action can we take? My guest today is Annie Gichuru, a Diversity, Equity and Inclusion Coach & Consultant and Founder of Uplifting Studios. Combining her experience as an internationally certified life coach, her lo...
179
Sept. 8, 2021

How to know if launching an online program is for you - a recast of my interview on The Girl Interrupted Podcast

Today I have something a little different from the usual Thursday solo episodes that you've come to know! I'm sharing an interview that I did on another podcast, The Girl Interrupted Podcast. It was such a good episode and the ladies have kindly allowed me to recast this episode on my podcast too! Here are the details: ---------- In today’s show we’ll look at who can benefit from producing an online program and what the perks of online offerings are for entrepreneurs and their customers. We’...