Ideas and habits worth stealing from top copywriters.
I covered a lot of ideas in this episode with copywriter Grace Baldwin. We talked about product marketing, building an agency, conducting research (including...
If you want to write more persuasive copy, you need better insights from your research. But how do you get them? Sarah Levinger is my guest for the...
When it comes to getting customers to buy more, it helps to have psychology working for you. So I invited buyer psychologist, Katelyn Bourgoin, to chat...
Can copywriters who run a service business attract good clients using Facebook ads? The short answer is “yes”. Facebook Ads Strategist, Tara Zirker,...
In a world where A.I. can write all of the words for free, what is a copywriter to do? What tools should they adopt and how should they approach artificial...