Episodes

How will generative AI change search and book discoverability in the years ahead? How can you make sure your books and your author website can be found in AI tools like ChatGPT? Thomas Umstattd Jr. joins me to discuss Generative Engine Optimisation (GEO) and how it will replace traditional SEO marketing. I first covered this topic in Dec 2023, How Generative Search Will Impact Book Discoverability in the Next Decade. As ever, I was early, but those changes are now starting to happen. Thomas rec...

How can you ‘cast a wider net' and reach more readers with your books? How can you embrace the best of publishing options for your work? JD Barker explains how his publishing business works. In the intro, How Authors Measure Success [Self-Publishing Advice]; Creating through Grief [Go Creative]; Death Valley; Successful Self-Publishing, Fourth Edition; Gothic Cathedrals; AI-Assisted Artisan Author webinar. Today's show is sponsored by ProWritingAid, writing and editing software that goes way b...

How can creativity be expressed in both writing and music? How can you improve your creativity by being more mindful of your physical body? How can you manage anxiety when speaking or performing? Jennifer Roig-Francoli gives her thoughts in this interview. In the intro, Taylor Swift buys back the rights to her first six albums [The Verge]; Understanding the rules of self-publishing, Becca Syme on the Bookfunnel Podcast; Multiple Income Streams for Authors, Beyond Just Book Sales [Publishing Per...

Why is creative control and owning your intellectual property so important for a long-term author career? How can AI tools help you be more creative and amplify your curiosity? Dave Morris talks about his forty-year publishing career and why he's still pushing the boundaries of what he can create. In the intro, Writing Storybundle; Finding your voice and creative confidence [Ask ALLi]; Does ChatGPT recommend your book? [Novel Marketing Podcast]; Google IO expansion of AI search [The Verge]; Sam...

How can you embrace the process of change in life and author business, especially in an era of AI? How can you take control of what's possible and be more comfortable with uncertainty? How can you develop a career portfolio that future proofs you in changing times? April Rinne shares her insights into how we can flux. In the intro, KDP royalty changes and printing costs; The Pre-Launch Checklist [Draft2Digital]; Audible opens AI narration to some traditional publishers [Publishing Perspectives]...

What can prose writers learn from poets about language, line breaks, and punctuation? How can we help people engage with our work in different ways? Abi Pollokoff talks about her advice from poetry. In the intro, how to reframe success as a writer [Ink in Your Veins]; How I Write Podcast with Dean Koontz; Direct selling [SelfPublishing Advice]; Successful Self-Publishing 4th Edition; ElevenReader publishing. This episode is sponsored by Publisher Rocket, which will help you get your book in fr...

How can you explore the edges of your creativity to find your next becoming? How can you turn the evolution of your life into art? Pia Leichter talks about her creative courage, different ways to rest, and intuitive book marketing in this interview. In the intro, Lessons from Six Years Writing Full-time [Sacha Black]; Reflections on big shifts in life, creativity, and mindset; Spotify Transitions Select Audiobook Distribution Services to INaudio [FindawayVoices]; Death Valley fulfilment; and Su...

How can you implement ‘See, Do, Repeat' in your writing and author business? How can you embrace optimism as a creative entrepreneur and move past fear of judgment to publish your book? Dr Rebecca White shares her journey and tips. In the intro, Short form audio opportunities and tips [Self Publishing Advice]; Wiley's guidelines for AI usage; Collective licensing for UK authors [The Guardian]; Entrepreneurship and writing, I'm on The En Factor Podcast; Plus, Successful Self-Publishing Fourth E...

How can you shift your writing and publishing process to focus on YouTube and podcasting as a primary audiobook focus? How can you use AI tools to help you create, publish, and translate your books? Derek Slaton goes into his indie author process. Inspired by Derek, you can now find my audiobooks on YouTube: Books for Authors on YouTube @thecreativepenn; and my fiction, short stories, and memoir on YouTube @jfpennauthor. In the intro, Spotify has expanded audiobooks into Germany, Austria. Swit...

What are the different ways you can distribute and monetise your ebooks and audiobooks through Kobo Writing Life? How can you market them more effectively and reach more readers? With Tara Cremin. In the intro, the potential impact of tariffs and what to do about it [Self Publishing Advice]; Pep talk for authors during chaotic times [Publishing Confidential]; 8 ways to get more value from your backlist [BookBub]; Death Valley Kickstarter — and writing thrillers webinar. Write and format stunni...

What’s the difference between telling a story on screen and on the page? How does indie film production overlap with indie publishing—and what can writers learn from the world of filmmaking? Why might a producer choose creative freedom over big studio deals, and what does that mean when it comes to book marketing? Gretchen McGowan talks about her memoir Flying In: My Adventures in Filmmaking, navigating the independent film world, and finding her voice as an author. In the intro, NaNoWriMo shu...

What are some ways you can market a book during a launch period using audio, video, and text? What does my JFPenn voice clone sound like narrating the first two chapters of my thriller, Death Valley? J.F. Penn is the Award-winning, New York Times and USA Today bestselling author of thrillers, dark fantasy, crime, horror, short stories, and travel memoir. Jo lives in Bath, England and enjoys a nice G&T. You can listen above or on your favorite podcast app or read the notes and links below. Here...

What's the difference between writing a book and writing a screenplay? What are the different business models? If you've written a screenplay, how can you get it read? TD Donnelly talks about the challenges and rewards of screenwriting, as well as his first thriller novel. In the intro, ProWritingAid spring sales 25% off; Key takeaways from the Future of Publishing conference [Written Word Media]; Curios for authors; Indie author’s scam survival guide [Productive Indie Author]; Writer Beware; O...

How can we avoid the mistake of comparing our first drafts with the finished books we love? How can we improve our manuscripts? Kristopher Jansma gives his tips. In the intro, Finding your deepest reason to write [Ink In Your Veins]; London Book Fair, AI audio and ‘vibe coding' [Self Publishing with ALLi]; Pirated database of books used to train AI models [The Atlantic]; Fair use and copyright with Alicia Wright; The Guardian strategic partnership with OpenAI; Trump Administration’s AI Action P...

How can writing help you through difficult times, whether that's a change you didn't anticipate or an experience of grief? How can you differentiate between writing for yourself vs. writing for publication? Karen Wyatt gives her tips. In the intro, Amazon opens up AI narration with Audible Virtual Voice on the KDP Dashboard [KDP Help]; Voice Technologies, Streaming And Subscription Audio In A Time Of Artificial Intelligence; Spotify announces short fiction publishing for indie authors [Spotify]...

How can you release more creativity into your writing — and your life? What are some practices to foster creativity in a time of change and overwhelm? Jacob Nordby gives his tips. In the intro, tips for spring cleaning as indie authors; Death Valley – A Thriller Kickstarter; Death Valley book trailer; Footprints Podcast – Bath in Literature; This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can ...

What are the tropes and reader expectations for action adventure thrillers? Why publish into KU and what are some of the ways to market there? How can travel enrich your writing? Luke Richardson gives his tips. In the intro, ProWritingAid launches their Manuscript Analysis tool; Navigating legal risk in memoir [The Indy Author]; Social media for authors in 2025 [BookBub]; Amazon relaunches Alexa, now Alexa+ which is now powered by Claude AI; Scribe, the world’s most accurate transcription model...

How can you use Kickstarter to help bring your creative vision into reality? What are some of the biggest mistakes authors make? What are some tips to ensure your campaign is a success? Oriana Leckert shares her expertise. In the intro, AI-narrated audiobooks from ElevenLabs will now be accepted on Spotify through FindawayVoices; A Midwinter Sacrifice by J.F. Penn with my voice clone for the Author's Note on Spotify; BookVault introduce boxsets and slipcases; Managing your finances [Becca Syme]...

How do you keep the happiness and joy in your writing practice, along with managing the business side of being an author? Marissa Meyer gives her tips. In the intro, How authors can price their books for profit [Self-Publishing with ALLi]; How to recover from author burnout [Self-Publishing Advice]; my Brooke and Daniel crime series in KU; Day of the Vikings; Outback Days and City Nights in the Lucky Country – Books and Travel; replanning with Calendarpedia. Today's show is sponsored by Draft2...

Why is ‘story' more important than ‘writing'? How can you write characters that engage the reader? And how can you sell more books by connecting authentically? Douglas Vigliotti shares his tips. In the intro, Bookshop.org will start selling ebooks [TechCrunch]; LinkedIn for Book Promotion [ALLi]; The Money Making Expert, branding and marketing [DOAC]; 24 Assets – Daniel Priestley; My J.F. Penn books by location; Death Valley, A Thriller; Copyright and Artificial Intelligence [US Copyright Offic...

How does generative AI relate to fair use when it comes to copyright? What are the possibilities for AI licensing? Alicia Wright shares her thoughts on generative AI for authors. In the intro, Publishing leaders share 9 Bold Predictions for 2025 [BookBub]; OpenAI launches Operator [The Verge]; Bertelsmann (who own Penguin Random House) intends to work with OpenAI to expand and accelerate the use of artificial intelligence (AI) in the media, services, and education sectors; Death Valley — A Thri...

How can you build a long-term author career with multiple streams of income? How can you use technology for the grunt work and not the fun part of writing? Kevin J Anderson gives his tips. In the intro, has TikTok gone dark? [AP]; BookVault is expanding printing to Australia; GPSR, the EU’s new General Product Safety Regulation [Self-Publishing Advice]; CreatedByHumans.ai launches in partnership with The Authors Guild for AI data licensing [Publishing Perspectives]; Simon & Schuster launches au...

How can you balance creativity with business in order to have a profitable, long-term author career? What were the successes and challenges of the Author Nation conference? Joe Solari shares his perspective. In the intro, the money episode [Ink In Your Veins]; WISE for multi-currency banking; creative planning tips for 2025 [Self~Publishing Advice]; Surprising Trends Authors Can’t Ignore in 2025 [Novel Marketing Podcast]. Plus, an update on Death Valley, A Thriller, and reflections on seeing li...

Are you curious about the hidden structures that turn ordinary manuscripts into irresistible page-turning stories? Wondering how to shape your characters, scenes, and chapters so readers can’t put your book down? Kristen Tate shares her tips. In the intro, key book publishing paths [Jane Friedman]; sub-rights and why it’s important to understand how many ways your book can make money [Renee Fountain]; the innovation of the indie author community and biggest changes in publishing with Michael Ta...