Product Mastery Now for Product Managers, Leaders, and Innovators

Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move

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525: Use Jobs-To-Be-Done to sell more product or to make a better product? – with Chad McAllister, PhD

Posted February 3, 2025 • 00:47:34

How product managers use Jobs-To-Be-Done to create products customers love Watch on YouTube

TLDR

In this episode, I explain the Jobs-To-Be-Done...

524: Why Moneyball is the best breakthrough innovation movie – with Bruce Vojak, PhD

Posted January 27, 2025 • 00:45:34

How serial innovators transform product management Watch on YouTube

TLDR

Navigating innovation in mature organizations requires a unique...

523: #1 change to make OKRs work for you – with Ben Lamorte

Posted January 20, 2025 • 00:41:23

How product managers can make OKRs drive real results Watch on YouTube

TLDR

In my recent conversation with Ben Lamorte, the world’s...

522: Stop the stupid using proactive problem solving - with Doug Hall

Posted January 13, 2025 • 00:36:18

A product manager’s guide to breaking free from reactive problem solving Watch on YouTube

https://youtu.be/kPPhRPwbjTU

TLDR

In...

521: Leadership Crossroads–What Every Product Manager Must Know Before Their Next Move – with Kimberly Bloomston, CPO

Posted January 6, 2025 • 00:40:48

The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube

TLDR

Kimberly Bloomston’s journey...