Product Mastery Now for Product Managers, Leaders, and Innovators

Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move

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Recent Episodes

TEI 113: Innovation tools – with Evan Shellshear

Posted February 27, 201700:38:18

Listen to the Interview A frequent question lately has been what tools are used by product managers and innovators. In this episode, we are addressing...

TEI 113: Innovation tools – with Evan Shellshear

Posted February 27, 201700:38:18

A frequent question lately has been what tools are used by product managers and innovators. In this episode, we are addressing some tools for innovation....

TEI 112: Lean marketing for product managers – with Joe Dager

Posted February 20, 201700:48:28

Lean concepts are being applied across organizations, but what about applying them to marketing? To explore how Lean benefits marketing, I talked with...

TEI 112: Lean marketing for product managers – with Joe Dager

Posted February 20, 201700:48:28

Lean concepts are being applied across organizations, but what about applying them to marketing? To explore how Lean benefits marketing, I talked with...

TEI 111: How SPICES help product managers build insanely great products – with David Fradin

Posted February 13, 201700:41:23

A book caught my attention recently, and when I investigated the author, I was even more intrigued. The book is “Building Insanely Great Products,"...