Episodes
Jan. 21, 2025
25 (More) Peltonisms
Erik shares 25 bonus Peltonisms in this episode. Check out the full library at https://www.erikpelton.com/resources/peltonisms/ Listen to Podcast The post 25 (More) Peltonisms appeared first on Erik M Pelton & Associates, PLLC.
Jan. 15, 2025
Tricks of the Trademark – That’s a Wrap (final episode)
Our final (for now!) podcast and some reflections from Erik in this special episode. Listen to Podcast The post Tricks of the Trademark – That’s a Wrap (final episode) appeared first on Erik M Pelton & Associates, PLLC.
Jan. 7, 2025
3 Reasons for a Trademark Watch Service
Why monitor your registered trademark? Erik shares 3 reasons why this is valuable for your brand in this episode. Learn more about monitoring at https://www.erikpelton.com/services/trademark-monitoring/ The post 3 Reasons for a Trademark Watch Service appeared first on Erik M Pelton & Associates, PLLC.
Jan. 1, 2025
25 Peltonisms
Erik shares 25 of his favorite Peltonisms in this episode. Check out the full library at https://www.erikpelton.com/resources/peltonisms/ The post 25 Peltonisms appeared first on Erik M Pelton & Associates, PLLC.
Dec. 24, 2024
A Quick and Easy Guide to Doing A Trademark Clearance Search
Searching for potential conflicts is an important step in the trademark process. In this episode, Erik shares key tips to consider whether searching on your own or with an experienced attorney. Listen to Podcast The post A Quick and Easy Guide to Doing A Trademark Clearance Search appeared first on Erik M Pelton & Associates, PLLC.
Dec. 18, 2024
25 Top Tips from 25 Years
Our top 25 (not just trademark) tips distilled from 25 years of building bold brands—including our own. Listen to Podcast The post 25 Top Tips from 25 Years appeared first on Erik M Pelton & Associates, PLLC.
Dec. 11, 2024
Trademarks for Beginners
New to the trademark registration process? Erik shares top tips to help you go from beginner to expert in this episode. Listen to Podcast The post Trademarks for Beginners appeared first on Erik M Pelton & Associates, PLLC.
Dec. 3, 2024
25 Office Action Response Tips
Knowing how to compile an effective response is key when faced with an Office Action. Erik shares 25 top tips in this episode. Listen to Podcast The post 25 Office Action Response Tips appeared first on Erik M Pelton & Associates, PLLC.
Nov. 26, 2024
What is the Supplemental Register?
How does the Supplemental Register differ from the Principal Register? Erik explains the key elements in this episode. Listen to Podcast The post What is the Supplemental Register? appeared first on Erik M Pelton & Associates, PLLC.
Nov. 22, 2024
25 Trademark Renewal Tips
Erik shares important things to know when it comes to renewing a trademark registration in this episode. Listen to Podcast The post 25 Trademark Renewal Tips appeared first on Erik M Pelton & Associates, PLLC.
Nov. 12, 2024
Why Filing a Trademark Application Without a Lawyer is a Big Mistake
Top 3 reasons to hire an attorney to file your trademark application. Listen to Podcast The post Why Filing a Trademark Application Without a Lawyer is a Big Mistake appeared first on Erik M Pelton & Associates, PLLC.
Nov. 5, 2024
25 Great Logos
Erik shares his favorite logos and what elements make them powerful branding tools in this episode. Listen to Podcast The post 25 Great Logos appeared first on Erik M Pelton & Associates, PLLC.
Oct. 29, 2024
The Value of a Trademark Registration
Erik summarizes the results of a recent study published by the NOVA School of Business & Economics about the data used to show the tremendous monetary value of having a registered trademark for businesses. Listen to Podcast The post The Value of a Trademark Registration appeared first on Erik M Pelton & Associates, PLLC.
Oct. 23, 2024
25 Differences Between Patent, Copyright and Trademark
Erik shares details about what differentiates patents, trademarks, and copyrights from each other in this episode. Listen to Podcast The post 25 Differences Between Patent, Copyright and Trademark appeared first on Erik M Pelton & Associates, PLLC.
Oct. 8, 2024
25 Reasons I Love Trademarks
Trademarks are everywhere, and Erik shares 25 reasons to love them in this episode. Listen to Podcast The post 25 Reasons I Love Trademarks appeared first on Erik M Pelton & Associates, PLLC.
Oct. 1, 2024
John Legend Understands Trademark Protection
In this episode, Erik shares the story of how John Legend came to an interesting resolution to protect his brand – straight from the artist himself! Listen to Podcast The post John Legend Understands Trademark Protection appeared first on Erik M Pelton & Associates, PLLC.
Sept. 25, 2024
25 Considerations for a Trademark Cease and Desist Letter
When dealing with a trademark dispute, many decisions go into crafting a cease and desist letter. Erik shares 25 considerations to make in this episode. Listen to Podcast The post 25 Considerations for a Trademark Cease and Desist Letter appeared first on Erik M Pelton & Associates, PLLC.
Sept. 17, 2024
Do These 5 Things When Starting a New Business
We are a small business and we specialize in helping small businesses protect their brands. Here are 5 essential tips for anyone starting a new venture. Listen to Podcast The post Do These 5 Things When Starting a New Business appeared first on Erik M Pelton & Associates, PLLC.
Sept. 10, 2024
25 Reasons to Use a Trademark Attorney
There are an infinite number of reasons for an attorney to help you with your brand protection. Erik shares his top 25 in this episode. Listen to Podcast The post 25 Reasons to Use a Trademark Attorney appeared first on Erik M Pelton & Associates, PLLC.
Sept. 3, 2024
Be Like Taylor: 3 Swift Trademark Tips
Taylor Swift’s musical success is undeniable, and her brand protection is equally impressive. Erik shares 3 trademark tips inspired by Taylor. Listen to Podcast The post Be Like Taylor: 3 Swift Trademark Tips appeared first on Erik M Pelton & Associates, PLLC.
Aug. 27, 2024
25 Classes of Goods and Services at the USPTO
When applying for a trademark, it’s important to use the correct classification for your goods and/or services. Erik shares 25 of the many different classifications for goods and services in this episode. Listen to Podcast The post 25 Classes of Goods and Services at the USPTO appeared first on Erik M Pelton & Associates, PLLC.
Aug. 21, 2024
The Role of Trademarks in Erik’s Favorite Legal Movie
Erik describes how his favorite comedy movie uses the power of a trademark to win a trial in this episode. Listen to Podcast The post The Role of Trademarks in Erik’s Favorite Legal Movie appeared first on Erik M Pelton & Associates, PLLC.
Aug. 13, 2024
25 Tips from a Former Trademark Examiner
Erik shares key insider tips he learned from his time as a USPTO Examiner in this episode Listen to Podcast The post 25 Tips from a Former Trademark Examiner appeared first on Erik M Pelton & Associates, PLLC.
Aug. 6, 2024
Comments on USPTO Fee Increases
Our take on the USPTO’s proposed fee increases and how small businesses may be affected. Listen to Podcast The post Comments on USPTO Fee Increases appeared first on Erik M Pelton & Associates, PLLC.