403 We Sat in a Room Full of Badass Moms in Business. Here's What They Said

Quick Summary

In this special crossover episode, Evie and Kelsey sit down for a candid debrief following their day at the This Mother Means Business event hosted by Laura Sinclair at The Pearl in Burlington. From conversations about shame and visibility to AI-powered systems and knowing when to get off the wrong train, this episode is packed with real insights from successful women in business — shared between two friends who just couldn't stop talking on the drive home.

In This Episode

• Why attending women's business events is one of the best prescriptions for stagnant growth
• Dr. Tracy's keynote on shame, motherhood, and the vulnerability of building a business in the light
• The powerful exercise about the stories we tell ourselves — and how to rewrite them
• What successful women's day-in-the-life routines actually look like (spoiler: less hustle, more intention)
• Julie Cole's famous quote on sunk cost fallacy and knowing when to get off the wrong train
• Rita from the Printing House on turning adversity into your greatest strength
• CIBC's Women's Hub and why banks need to show up at women's events
• How AI can reduce mental load for mothers in business — and why you don't have to have started early to start smart
• The right way to follow up after networking events

Key Takeaways

Expand your network constantly. Stagnant revenue, growth, or engagement is often a sign you're not meeting enough new people. Events are the prescription.Rewrite the stories that hold you back. Whether it's "I don't have time to be creative" or "I have to do everything myself" — those narratives are quietly blocking your growth.Delegation is not a luxury; it's a strategy. Knowing your season and offloading what you can — cooking, grocery shopping, admin — is how you protect your energy for what matters most.The longer you're on the wrong train, the more expensive it is to get back. Know when to pivot: in your business model, your social media strategy, and your habits.If it only lives in your head, it's already costing you. Document your processes, use AI to reduce mental load, and stop carrying everything alone.

Memorable Quotes

• "I love what I do, but I need to love me more." — Anora West, Panelist
• "The longer you're on a train in the wrong direction, the more expensive it is to get back." — Julie Cole, Mabel's Labels
• "The people who win at AI didn't start first. They started smart." — Johanna (AI Keynote Speaker)

Resources & People Mentioned

• Kelsey’s Website: www.KelseyReidl.com
• Kelsey’s Instagram: @KelseyReidl
• This Mother Means Business — Event hosted by Laura Sinclair at The Pearl, Burlington
• Dr. Tracy — Family psychiatrist; keynote speaker on shame and motherhood
• Julie Cole — Co-founder of Mabel's Labels; afternoon panel speaker
• Anora West — Accounting firm founder; afternoon panelist
• Rita — Business Development Manager, The Printing House Canada
• Christina Bartold — Business Advisor, CIBC
• CIBC Women's Hub — Banking resources and support for women in business
• Johanna — AI keynote speaker ("AI Will Not Replace the Woman with Vision")
• Asana — Project management tool (mentioned by Evie for AI integration)
• Factor Meals — Meal delivery service (mentioned as a practical delegation tool)
• High Five Women — Another women's event community mentioned

About Your Hosts

Evie Tavares is the host of Unfiltered Tea with Evie, a podcast where she has real, unfiltered conversations about business, motherhood, and everything in between.

Kelsey Reidl is the host of Rain or Shine, a podcast dedicated to helping entrepreneurs build businesses and lives they love — no matter what the season brings.