The MADness Podcast

Recent Episodes

[MAD LABZ] Revenue Optimisation for international schools: using pricing and scholarship strategies ft. Edified

Posted February 21, 2025 • 00:18:25

James and Nik are joined by pricing experts Sharyn Martin and Dr. Len Coote from Edified. They discuss how schools can remove the guesswork from their...

[MAD LABZ] Using visual content to enhance your school's image and reputation ft. Noodle Photography

Posted February 6, 2025 • 00:15:54

James and Nik are joined by Paul Chapman from Noodle photography, as they discuss what makes a winning school photo & video, being 'brave' when...

MAD Community Update: February 2025

Posted February 5, 2025 • 00:14:10

Nik and James take a break from the normal recording schedule to bring you a short community update, covering upcoming guests, future LABZ episodes,...

An interesting Korea path ft. Cyrielle Bazin

Posted January 29, 2025 • 00:35:51

Cyrielle Bazin, Director of Strategic Communication at Seoul Foreign School, chats with James & Nik about her path to SFS, how she keeps the school...

[MAD LABZ] Experience Strategy - The Ikea hotdog effect ft. Yellow Car

Posted January 23, 2025 • 00:21:03

James and Nik are joined by Dr David Willows and Suzette Parlevliet of Yellow Car, as they discuss experience strategy and it's emerging importance/influence...