CPG Insiders

CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency

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Recent Episodes

Free Zone

Posted October 10, 202400:50:54

On today’s episode of CPG Insiders, Mark + Justin explore the concept of the "Free Zone”, where brands can escape competition by creating unique...

Navigating the Election Storm: What CPG Brands Need to Know

Posted September 27, 202400:47:51

On today’s episode of CPG Insiders, Mark + Justin dive into the intersection of business and politics, with the upcoming U.S. presidential election...

 The Secret to Smart Scaling: Leverage CFO Expertise on a Budget

Posted September 12, 202400:46:16

In today's episode of CPG Insiders, Mark dives into the importance of assembling the right team, particularly focusing on the value of a fractional...

 Is Your Amazon Strategy Up to Date? Don’t Miss These Key Tactics 

Posted August 22, 202400:50:43

In today’s episode of CPG Insiders, Mark is joined by Drew Littlejohns, co-founder of VH Nutrition and an expert in the Amazon landscape, to dive...

Is Your Brand at Risk? Learn to Identify and Prevent Counterfeit Goods

Posted August 8, 202400:42:52

In today’s episode of CPG Insiders, Mark is joined by award-winning entrepreneur Justin Floyd to address a growing concern in the industry: counterfeiting....