Episodes
Jan. 4, 2026
Profit + Purpose: Two Dating Businesses with Kristýna Mertlová
Kristýna Mertlová built Czech Republic's first premium matchmaking empire serving Forbes-listed CEOs, while simultaneously running a completely free social impact dating platform for people with disabilities—both on WordPress and LearnDash. In this episode, she reveals the exact membership site pricing strategy that makes her €1,000 VIP service more valuable, the two-year database building period that nearly broke her, and why running two opposite business models saved her from a legal crisis. Y...
Dec. 11, 2025
From C-Suite Executive to Leadership Coach: Barb Reppert
Struggling to scale your coaching or membership business without burning out? In this episode of MemberFix Radio, host Vic interviews Barb Reppert, a former CFO and COO turned executive coach who's built a thriving practice across 23 industries by doing the opposite of what most coaches do. In this episode, you'll learn how to: Replace the myth of "work-life balance" with a framework that actually works Retain clients without locking them into long contracts Decide what role to hire for firs...
Nov. 20, 2025
Nurse and Online Educator: Jennifer Crowley on Building Digital Learning Products
Jennifer Crowley, RN and co-founder of Life Care Management Institute, shares how she transitioned from hospital nursing to building an online education platform. Running on WordPress and LearnDash, Jennifer serves both professionals entering the life care management field and families navigating aging and caregiving decisions. This conversation covers practical lessons for anyone building learning platforms or productizing expertise: how published books establish professional credibility, the ...
Nov. 5, 2025
From Navy Leadership to Educational Equity: Building Inclusive Organizations That Thrive | Dr. Peter Flores III
In this episode of MemberFix Radio, host Vic Dorfman interviews Dr. Peter Flores III, founder of Praxis Lead Equity, about building inclusive organizational cultures that drive business results. Dr. Flores brings a unique perspective from 25 years in the U.S. Navy, where he rose to leadership positions during Operation Iraqi Freedom, followed by a successful career as a K-12 educator and district-level administrator. Now he helps educational institutions, government agencies, and businesses eli...
Oct. 29, 2025
How to Build a Thriving Service Business by Breaking All the Rules
Debbie Caudle did something most therapists would consider insane: she walked away from insurance and Medicaid clients to build a cash-based practice. In this episode, she shares the full story of her transformation from burnt-out generalist to thriving virtual marriage coach. You'll learn why dropping "guaranteed" income was the best decision she ever made, how productizing therapy created leverage, and the mindset shifts that turned fear-based money decisions into strategic growth moves. Deb...
Oct. 22, 2025
Why Your Upwork Job Post Is Repelling Top Talent (and What to Do Instead)
Most clients sabotage their own Upwork projects before they even start — by writing job posts that instantly turn off the best freelancers and agencies. In this episode, Vic Dorfman (founder of MemberFix) breaks down why “fixed price” postings, vague requirements, and phrases like “should be an easy job” send red flags to serious professionals. Learn how to structure your job posts and project discussions to attract top-tier experts, avoid hostage projects, and build honest, productive partnersh...
13
June 18, 2016
Episode 13: Brian Casel on Productized Services
Brian Casel on Productized Services podcast about Restaurant Engine, service which Brian went on to sell.
12
Feb. 15, 2016
Episode 12: Alec Kinnear on Not Selling Your Soul and Massively Overdelivering
In this episode Alec Kinnear of FolioVision.com shares how to keep business fun, ethical and rewarding...
11
Jan. 17, 2016
Episode 11: Nathalie Lussier on The Primacy of Design and Winning in the Female Market
Today's guest on The Membership Site Success podcast is Nathalie Lussier! Listen to Nathalie share about the importance of design and how to connect with a female audience.
10
Nov. 15, 2015
Episode 10: From Proper Rockstar to Business Rockstar with John Oszajca
John Oszajca is the founder of Music Marketing Manifesto, a membership site where he teaches musicians how to sell their music online!
9
Oct. 3, 2015
Episode 9: Shane Melaugh on Earning Trust and Positive Routines
Shane is the co-founder of Thrive Themes, a conversion-focused WordPress themes and plugins business. He also maintains a blog that utterly fails to suck over at www.imimpact.com.
8
Sept. 21, 2015
Episode 8 – From 0 to 150 Customers in 6 Months with Russ Perry
Russ is the founder of Design Pickle, a service that provides unlimited graphic design for a very reasonable monthly price.
7
Sept. 13, 2015
Episode 7 – How to Monetize Your Passion Project with Services
Ashley is the founder of Selling Your Screenplay, a community that provides support, resources and services for screenwriters and aspiring screenwriters who want to...you guessed it, sell their screenplays!
6
July 17, 2015
Episode 6 – How To Build a Massively Successful Service-Based Business with Dan Norris
How To Build a Massively Successful Service-Based Business with Dan Norris
5
July 9, 2015
Episode 5 – Rob Cubbon on Crushing it With Udemy Courses
Rob is a 9-5er cum online entrepreneur who really makes a killing selling his courses on Udemy.com.
4
June 25, 2015
Episode 4 – Jane Copeland on How to Get Quick Success Online
Jane Copeland is a business coach for successful female entrepreneurs based mainly in Australia. Jane started her online journey with nothing but a blog and a whole lot of determination.
3
Jan. 15, 2015
Episode 3 – Interview with Jules Watkins
Membership Site Podcast where you learn from successful entrepreneurs how to build and run a profitable membership site so that you too can generate recurring revenue for your business month after month.
2
Dec. 2, 2014
Episode 2 – Interview With Brittany Lynch
Brittany is a Google employee turned online entrepreneur, and she's totally crushing it online while traveling the world.
1
Nov. 13, 2014
Episode 1 – Introducing The Membership Site Success Podcast
Membership site success podcast where you learn from successful entrepreneurs, how to build and run a profitable membership site, so that you too can generate recurring revenue for your business month after month.