Beyond The Baselines

Recent Episodes

Rolex, Tennis, Marketing and Why Member-Guests Are Just One Morning

Posted March 20, 2020 • 00:50:11

Rolex, Tennis and Golf. Marketing to the elite clubs. How the tennis and country club landscape has changed over the past 30 years due to money and...

Corona Virus Gives Us A Rare Opportunity

Posted March 17, 2020 • 00:13:08

How you can create a better club, tennis or fitness department given the opportunity of down time created by the Corona Virus.

Randy Walker: Marketing The Mardy Fish Foundation

Posted March 1, 2020 • 00:41:50

We were happy to catch up with Randy Walker at The Boulevard Tennis Club in Vero Beach, FL. Randy, owner and President of New Chapter Media, is not...

Our First Podcast

Posted February 22, 2020 • 00:07:24

The BeyondTheBaselines.com podcast is here! A weekly look at the country club and facility management. Our weekly show will bring industry experts...