Digital Download with Paul Sutton
The latest thinking in marketing, social media and public relations strategy.
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Recent Episodes
My Business Very Nearly Cost Me My Home
In 2006 I quit my secure, salaried job in a PR agency to set up a business selling luxury pet accessories. Three years later and I was just a few short...
Screen Time, Burnout & techtimeout
The average person spends the equivalent of one entire month per year looking at their phone. They check it an average of 58 times per day. Overall...
Need to Know: The Impact of Technology on the Future of PR
In the face of changes in the way Google works, how artificial intelligence is making inroads into copywriting and data analysis, the decline of conventional...
Need to Know: Google Analytics 4 for Communications Pros
The introduction of Google Analytics 4 this summer was not exactly a surprise. Google had given several years’ warning that Universal Analytics would...
Need to Know: The Future of Social Media
Social media is now 15 years old and communications consultants are grappling with a series of fundamental issues related to a brand or organisation’s...
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