Episodes

We are about to start seeing more cars but fewer drivers on the road. Self-driving vehicles are already moving out of the labs and onto the roads world-wide, and Yuki Saji thinks Japan has a unique competitive advantage in the space. Yuki is CEO of SB Drive, Softbank’s autonomous vehicle subsidiary which was recently spun out. We talk a lot about the future of driverless cars, of course, but also look into what Softbank, one of Japan’s largest and most valuable companies. is doing to ensure that...

Japan could be, and perhaps should be, a BioTech startup powerhouse. The size of the market, the aging population and the depth and quality of the fundamental research being done here should make Japan a global player. But something is holding her back. Today we talk to Yutaro Kyono and Yoichiro Hara, two of the co-founders of Molcure about the challenges facing BioTech in Japan and how they have managed to get around them. The Molcure system greatly reduces the time and resources to develop ant...

Everyone talks about the importance of international markets and how startups need to think globally from day one. Few companies, however, build that goal into their DNA as completely as Miku Hirano’s Cinnamon. Cinnamon’s core product, Tuya is a micro-video sharing platform where users share four-second clips about their daily lives. The visual nature gives Tuya obvious international appeal. However, Cinnamon has a core team of Japanese founders, with primarily Japanese backers, and they founde...

Japanese banking is one of the most conservative industries in one of the most conservative countries in the world. That’s what makes it both so difficult and so profitable to disrupt. Today, Paul Chapman talks to us about the founding and growth of Moneytree, a personal finance app that is quickly growing into something much bigger and more important. Japan still has a reputation as being a closed market, and it is harder than many, but if Paul and his two Western co-foudners can make this big ...

Over the last 25 years, both Zest and Yuki Ito have been through several different incarnations. Interestingly, these incarnations perfectly mirror the changes we have seen in Japan’s startup scene in that time. Today Zest makes cloud-based, field-service software, which is used to dispatch expensive resources for complex jobs, but they started out years ago as a software outsourcer when that was almost the only option for a small technology startup. We talk about Zest's products and plans, of c...

Overall trends are going pretty well for startups in Japan, but things could be a lot better. One strange thing seems to be that almost everyone asking how to improve things for startup in Japan are either government officials, academics or venture capitalists. It's fantastic that they are interested, and their interest in sincere, but there is only so much they can do. What needs to happen ...

Koki Hayashi of Letibee is walking a difficult path by combining a startup business with social activism, but he just might pull it off. Japan is very rapidly becoming more accepting of those who are openly gay, and 2015 was a year of extremely rapid progress for gay rights. Letibee has plans to capitalize on this movement, and to hopefully do some good along the way. Letibee is an online gathering place for Japan’s LGBT community, and they generate revenues not only by selling advertising to co...

Japan has a long cultural fascination with human-like robots. Literature, cinema and anime are filled with them, and perhaps not surprisingly, a large number of Japanese startups are focused on making anthropomorphic robots. I have to admit that this fascination never really made sense to me until Shunsuke explained it during this interview. Our guest today, Shunsuke Aoki of Yukai Engineering lays it all out in a way that makes perfect sense. We talk about Bocco, Yukai’s new social robot, and we...

There are not many industries more resistant to disruption than satellite and aerospace. The dominant firms thrive largely because of the massive capital requirements and strong government connections. Yuya Nakamura of Axelspace is confident he can change that. Axelspace’s micro-satellites are a complete redesign of what a satellite can be, and they come in at one-tenth the weight and one-hundredth the cost of conventional hardware. Axelspace has already launched the world’s first commercial mic...

More than ten years before Quora and ZenDesk became famous, there was OKWave. Kaneto Kanemoto founded OKWave to address a massive problem that was unique to the Japanese internet in the mid-1990’s. Most of the country felt the situation was inevitable, even natural, but Kaneto knew it had to change. You see, a strict code of conduct governs almost all aspects of business and social behavior in Japan, and as a result, most Japanese are exceptionally polite in day-to-day interactions. However, whe...

Yuka considers Famarry to be the happiest company in the world, and looking at who her customers are, I think she just might be right. But behind this happy company is an aggressive plan to disrupt a cartel of photo studios that have dominated the market for decades. Changes in technology and demographics has opened up a small crack in the wall, and Famarry plans on using it to gain a foothold and then to change the entire industry for the better. We also talk about why so many foreign startups ...

It’s hard to imagine an organization more resistant to change and disruption than the government of Japan. But today’s guest, William Saito has made it his mission to bring innovation to the way the Japanese bureaucracy operates. And more astoundingly, he’s actually having an effect. William is in a unique situation as a special advisor to the Japanese cabinet, and brings the perspective of a successful startup founder to solving beuqacratic problems. We talk about both the challenges and the st...

Startup culture has crazy and contradictory views about failure. As founders we are told to fail fast, but also to never give up. We are told to follow our vision, but be ready to pivot. Somehow this macho-bullshit culture of “I never really fail and ‘m not afraid of failure.” has become dominant amount founders. But it’s the result of denial. Trivializing failure is a way of not thinking about it’s effects. The truth is that failure sucks. Failure is painful. Failure ends friendships and marria...

Japan was once home to some of the most innovative companies on the planet, but those companies lost their innovate edge a long time ago. Today, many are betting on startups to change the course of the Japanese economy and to some extent, that’s already starting to happen. Ijichi Sorato of Creww, however, is betting on a different approach to win out, that of Open Innovation. The future Ijichi envisions, involves not large, old companies being pushed aside and replaced by newer, more innovative ...

500 Startups has been one of the driving forces behind the utter disruption of how seed funding is done. That shift is one of the reasons we have seen such large and diverse startup ecosystems emerging around the world. Japan, however, often changes more slowly than other nations. Today we sit down and talk with James Riney, the new head of 500 Startups Japan, about why Japanese venture capitalists have been so slow to change, and exactly what James and 500 Startups plans on doing about it. Thin...

Too many things that are labeled as "cultural differences" have much simpler explanations. There are perfectly rational (and even mathematical) reasons why we have not seen a lot of entrepreneurship in Japan over the last 50 years, why we are starting to see a lot more of if now, and why we are likely to see an explosion of Japanese startups in the coming decade. In this episode, we look what happens in Japan when the gatekeepers who stand between the creative people and the broader public are r...

Corporate accounting is not usually the first thing the comes to mind when you think of disruptive technology, and for the most part, that’s a good thing. Daisuke Sasaki of Freee, however, is changing the way accounting is done in Japan from the bottom up. Bringing change to a conservative industry, however, is not easy. The fact is that in the accounting industry almost all users and stakeholders would rather muddle though with a painful system they know than try something new. Daisuke’s soluti...

The Internet of Things is becoming so commonplace that it is almost almost invisible. About a year ago, Moff launched an extremely clever IoT toy called the Moff-band that allows kids to add sound effects to their every-day play. They toy had been successful, but for Moff to take the next step they need to create a platform around the toy. Akinori Takahagi explains how he bootstrapped up Moff while receiving a steady stream of rejection from so-called experts in the field and how a successful Ki...

Disrupting Japan is one year old, and ready to party. To celebrate , we gathered some of the leaders of Tokyo's startup community together in front of a live audience, had a few drinks, and talked about the future of startups in Japan. Our panel included perspectives from software, IOT, and venture capital, which led to some interesting discussions.

Marketing automation is new in Japan, and it’s taking a lot of Japanese companies off guard. For decades, sales in Japan have been done by armies of salarymen in navy-blue suits visiting clients and marketing, well until recently, most Japanese companies didn’t make much of a distinction between marketing and advertising. This week, we get a chance to sit down and talk with Sunao Munakata, the founder of Innova. Sunao and his company are at the very heart of the rapid transition from simple adve...

Everything we thing we know about design is changing. This transformation is further advanced in America, but the seeds have already been planted in Japan and the changes are now starting to take root. Brandon Hill explains how design, rather than more traditional analytical methods, is the ideal prism from which to view potential solutions to business problems. Not just the best approach to improving products, mind you, but also the best way to improve business processes and even to better enga...

Almost all startup accelerators are going bankrupt and going away. Hiro Maeda, the founder of two of Japan's most successful, and most different startup incubators explains both the brief past and precarious future of startup incubators and accelerators. We talk not only about the mechanics and challenges of what it takes to make an incubator successful, but Hiro has some practical advice on when founders should consider joining an accelerator and how they can avoid the 99% of them that provide ...

Every 15 years, like clockwork, the Japanese gaming industry is disrupted by a new technology. The console giants were crippled by the first generation of mobile games published by companies like DeNA and Gree. Now those companies are now losing business to smaller publishers selling through the Apple Store and Google Play. Rintaro Oyaizu used to run his own game development company and now runs CyberAgent Game Headquarters, which oversees all of CyberAgent gaming subsidiaries, and he explains C...

I love low-tech solutions. They are more likely to be solving real problems, and if we are being honest with ourselves, a true a minimum viable product (or business) usually does not involve cool new technology. Hiroki Kudo of MerryBiz has rolled out a minimal solution to address their client’s bookkeeping needs, and he is now in the process of trying to gently walk his customers from this small, sustaining innovation to something more disruptive. Something that will change things in the long te...