LinkedIn with Angela Dunz

In this episode, Alay and Angela discuss:

• How the markets and marketing have changed and are changing.
• Branding on LinkedIn to stand out from the crowd.
• Signs your LinkedIn needs a tune-up.
• Becoming a thought leader through LinkedIn.

Key Takeaways:

• LinkedIn is more than your online resume. It is about what you can do for your ideal client.
• According to the ABA, 94% of attorney referrals are going to look at your LinkedIn profile first before they follow up on that referral.
• Thought leadership can help you to stand out from other people. It begins with defining your niche inside your practice area and joining the conversations in that space.
• No two LinkedIn networks are alike, and they are definitely not equal. Your connections do matter, but the quality matters more than the number of people.

Tweetable Moments:

• “We are post-pandemic. Markets have changed, marketing has changed, and the way we do business with each other and our priorities have changed.” — Angela Dunz
• “Branding oneself as a thought leader can be incredibly powerful and can build one’s practice.” — Alay Yajnik

About Angela Dunz:

Angela calls herself The “Accidental Entrepreneur,” having moved to the San Francisco Bay Area with her shiny new MBA and dreams of being a CMO. Instead, she started her own business. She shares her expertise in Business Development, Professional Branding, Visibility & Optimization on LinkedIn. Without a website, she built her entire vibrant business using free LinkedIn! She is a former Rock Climbing Guide and lives in Marin where the hiking and the weather are fabulous. Being from Wisconsin, she is a diehard Packer Fan and shareholder.

Connect with Angela Dunz:

Website: https://linkedinbadass.com/

LinkedIn: https://www.linkedin.com/in/angeladunz/

Twitter: https://twitter.com/outdrangel

YouTube: https://www.youtube.com/channel/UCVk1e69o2uq_jIgLR6ZsgsA

Connect with Alay Yajnik:

Podcast: http://lawyerbusinessadvantage.com/

One Page Strategic Plan: LawFirmSuccessGroup.com

Email: Alay@YajnikGroup.com

LinkedIn: linkedin.com/in/alayyajnik