Marketing Money Podcast
This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki
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Recent Episodes
Episode 194 | The Branch Isn’t Dead: What People Still Want From Their Bank
Josh and John unpack the myth of digital-only banking, the psychology of physical presence, and why selective branching is a smarter strategy than going...
Episode 193 | Stop Selling Features: What Bank Customers Really Care About
Josh and John celebrate nine years of podcasting with a conversation about what really matters in bank marketing: the true target audience for bank...
Episode 192 | More Than a Disclaimer: Why Compliance Isn’t Marketing
Does a giant logo really build trust? Josh and John tackle outdated compliance mandates, the CFPB’s role in consumer perception, and how loyalty programs...
Episode 191 | Humans Still Required: AI’s Role in Modern Marketing
In this episode of the Marketing Money Podcast, Josh and John explore how artificial intelligence (AI) is impacting marketing, banking, and everyday...
Episode 190 | The 30-Month Plan: Future-Proofing Bank Marketing
In this episode, Josh and John dig into the importance of long-term marketing strategy for banks—introducing the concept of a 30-month rolling marketing...
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