Marketing Money Podcast

This is a podcast built for bank marketers, but still valuable to lenders and bank executives who want who want actionable ideas—not marketing fluff. Join hosts Josh Mabus and John Oxford for new episodes every two weeks where they break down what’s worki

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Recent Episodes

Episode 189 | You Don’t Need a Bigger Budget—You Need a Better Plan

Posted June 17, 202500:27:20

In this episode, Josh and John tackle the most common excuse in bank marketing and explain how clarity, consistency, and creativity matter more than...

Episode 188 | Why Leadership Matters More Than Likes

Posted June 3, 202500:42:08

Your real job isn’t just launching ads—it’s influencing the people who say yes to them. In this episode, Josh and John talk leadership, compliance,...

Episode 187 | What Actually Moves the Needle in Bank Marketing

Posted May 20, 202500:37:27

In this episode, Josh and John break down the real skills that matter in bank marketing today—beyond trends, buzzwords, and shiny distractions. From...

Episode 186 | Digital Dead Ends: Why Your Location-Based Ads Might Be Wasting Budget

Posted May 6, 202500:22:59

Josh and John dig into the rise (and fall) of geofencing as a “go-to” tactic—and break down why behavioral retargeting, SEO, and omni-channel...

Episode 185 | Rebuild Required: How Your Website Could Be Costing You

Posted April 22, 202500:37:49

Your bank’s website might look fine, but is it actually helping you grow? In this episode, Josh and John break down how outdated design, vendor lock-in,...