He Said, She Said: Razor Branding™ Podcast

The He Said, She Said, Razor Branding™ Podcast is hosted by Jaci and Michael Russo, covering topics like entrepreneurship, B2B marketing, messaging for your target audience, and of course, building your brand. Together, they provide branding insight, tips

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Recent Episodes

Telling Your Brand’s Story with Lindsay Pinchuk

Posted August 23, 202200:58:20

A lot of people are talking about storytelling these days, but what does that mean exactly, and how do you go about telling yours?

Joining...

Entrepreneurial Branding with Travis Rosbach

Posted August 4, 202200:52:39

Joining us on the He Said, She Said Razor Branding™ Podcast today to discuss Entrepreneurial Branding is Travis Rosbach. Capt. Rosbach has...

B2B vs B2C Branding with Rob Kirkpatrick

Posted July 21, 202201:04:16

B2B branding can be a challenge for most, particularly when you are more familiar with a B2C approach that, on the surface, provides more opportunities...

Choosing the Right Agency with Jonathan Sachs

Posted July 7, 202200:56:16

Choosing the right agency is one of the first, and often most important steps in building a strong brand.

Joining us to discuss his insight...

Leveraging Research to Find Your Audience w/ Jen Swanson

Posted June 16, 202200:51:57

Focus, or The Who of your brand, is the first of four primary elements RUSSO uses in the RazorBranding™️ process to change the conversation...