He Said, She Said: Razor Branding™ Podcast

The He Said, She Said, Razor Branding™ Podcast is hosted by Jaci and Michael Russo, covering topics like entrepreneurship, B2B marketing, messaging for your target audience, and of course, building your brand. Together, they provide branding insight, tips

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Recent Episodes

Build Your Brand Through Twitter

Posted April 24, 201700:11:32

Twitter is still a mystery to some small business owners, but it’s time to shake off the mystique and build your brand 140 characters at a time. ...

Listen and Learn to Build Your Brand

Posted April 17, 201700:10:14

Education is the key to all success and your brand may need a bit of schooling. How do you keep up on all the information surrounding your business?...

Build Your Brand Through Social Media

Posted April 10, 201700:09:40

The advertising game has morphed over the decades. Customers aren’t where they used to be and what they want to hear is ever-changing. Your brand...

The Branding Process

Posted April 3, 201700:09:48

Getting people to buy into your brand is more than just making people aware of who you are. It’s a process, one that if followed correctly, can make...

Two Types of Customers

Posted March 27, 201700:12:16

Your brand’s content will seen by hundreds, maybe even thousands of eyeballs. But the ads, posts, and pictures are only speaking to two types of customers--relational...