The 401(k) Marketing Podcast

The 401(k) Marketing Podcast with Rebecca Hourihan from 401(k) Marketing will help you become the go-to expert in your community. Rebecca and her team share their ideas and resources to help you professionalize your firm, demonstrate your authority, and

Recent Episodes

10 Years of Insights: Advisor Retirement Plan Marketing (Ep. 41)

Posted June 19, 2024 • 00:29:43

Rebecca Hourihan reflects on a decade of retirement plan marketing. She emphasizes the challenges of change, the evolution of marketing strategies from...

How to Elevate Your Prospecting and Client Retention with Eric Ryles (Ep. 40)

Posted May 15, 2024 • 00:30:27

Did you know that approximately 10-12% of plan sponsors actively shop their plan every year?

Tune in to Rebecca Hourihan’s conversation with...

Revolutionizing Payroll Integration with Automation and APIs with Jeff Kayajanian (Ep. 39)

Posted April 16, 2024 • 00:24:27

Are you tired of manual payroll processes eating up your time and resources? What if there was an efficient way to streamline payroll integration with...

What I Learned From 3,000 Podcast Interviews with Matt Halloran of ProudMouth (Ep. 38)

Posted March 15, 2024 • 00:25:55

As advisors continue to seek innovative ways to connect with their audience and establish trust, the challenge of standing out in a crowded market is...

Fred Barstein Explores What If Plan Fees Go to Zero? (Ep. 37)

Posted February 15, 2024 • 00:29:50

Can the convergence of wealth, retirement, and workplace benefits pressurize 401(k) plan fees to fall to zero? And are you prepared if it does?

In...