Episodes
170
Aug. 9, 2021
Going full time in her business with Courtney Brewster of Tallulah and Zane
Quitting your full time job and investing everything into running your own business can be really scary, I know! That’s why I’m here to help you along your journey and tell you that it can be done successfully. In this episode, I chat with Courtney Brewster who is one of my students inside the Modern Marketing Collective. Courtney has 10 years of experience across fashion retail and management, visual merchandising, managing a coworking space, and has studied across various creative disciplines...
169
Aug. 4, 2021
How to choose a strategic lead magnet for your business
Attracting the right type of clients to your business is a constant challenge for business owners. I’ve found that a lead magnet is an effective marketing method to engage with customers who are interested in your product or service. In this episode, I discuss how a lead magnet can work to obtain contact information for potential clients and will ensure your business is kept at the forefront of their minds when they’re ready to make the purchase. I talk about considering your ideal customer, t...
169
Aug. 4, 2021
How to choose a strategic lead magnet for your business
Attracting the right type of clients to your business is a constant challenge for business owners. I’ve found that a lead magnet is an effective marketing method to engage with customers who are interested in your product or service. In this episode, I discuss how a lead magnet can work to obtain contact information for potential clients and will ensure your business is kept at the forefront of their minds when they’re ready to make the purchase. I talk about considering your ideal customer, t...
168
Aug. 2, 2021
The gentle approach to business with writer, artist and speaker Meredith Gaston
When I think about the guests who I’d love to have on the show, it comes down to people who are doing work that brings them joy. This is something that today’s guest, Meredith Gaston, encapsulates in the most thoughtful, serene and intuitive way. Meredith is an Internationally acclaimed best selling author, artist, speaker and passionate wellness advocate. You may have already seen her lovingly illustrated books, her paintings or her work in collaboration with the Breast Cancer Network Australi...
168
Aug. 2, 2021
The gentle approach to business with writer, artist and speaker Meredith Gaston
When I think about the guests who I’d love to have on the show, it comes down to people who are doing work that brings them joy. This is something that today’s guest, Meredith Gaston, encapsulates in the most thoughtful, serene and intuitive way. Meredith is an Internationally acclaimed best selling author, artist, speaker and passionate wellness advocate. You may have already seen her lovingly illustrated books, her paintings or her work in collaboration with the Breast Cancer Network Australi...
167
July 28, 2021
How to speak with and not at your audience
Traditional marketing is all about talking at your audience by telling, informing, and directing. It’s a very one way directional approach that doesn't necessarily engage with your audience and can feel dry, too formal and insincere. With online marketing and social media today, we have the power to turn that communication around to a relational conversation speaking with our audience. In this episode, I talk about how to create a strong connection with your audience by shifting to a relational...
167
July 28, 2021
How to speak with and not at your audience
Traditional marketing is all about talking at your audience by telling, informing, and directing. It’s a very one way directional approach that doesn't necessarily engage with your audience and can feel dry, too formal and insincere. With online marketing and social media today, we have the power to turn that communication around to a relational conversation speaking with our audience. In this episode, I talk about how to create a strong connection with your audience by shifting to a relational...
166
July 26, 2021
Erotic embodiment in your business with Tamica Wilder
I’m so excited for you to listen to this episode as I speak with my incredible guest, Tamica Wilder. We share a conversation that isn’t typically had in business circles, one that is potentially confronting yet so powerful and relevant to us all. Also known as the Orgasmic Mamma, Tamica is a Melbourne based somatic sex coach and multi-qualified therapist who has a deep passion for teaching humans to reattune to the wisdom of their bodies while giving full permission to shamelessly prioritise pl...
166
July 26, 2021
Erotic embodiment in your business with Tamica Wilder
I’m so excited for you to listen to this episode as I speak with my incredible guest, Tamica Wilder. We share a conversation that isn’t typically had in business circles, one that is potentially confronting yet so powerful and relevant to us all. Also known as the Orgasmic Mamma, Tamica is a Melbourne based somatic sex coach and multi-qualified therapist who has a deep passion for teaching humans to reattune to the wisdom of their bodies while giving full permission to shamelessly prioritise pl...
165
July 21, 2021
Be your future self now
I have a question for you. When you have that dream business that you’re working towards, who are you? This episode is all about stepping into the future to discover who you are when you have the success, abundance and lifestyle that you dream of and being that person now. You don’t have to wait until you achieve certain parameters of success. It’s all about making a choice to step into that feeling now. Who do you want to be? Take some time to look at the future vision you have for your bus...
165
July 21, 2021
Be your future self now
I have a question for you. When you have that dream business that you’re working towards, who are you? This episode is all about stepping into the future to discover who you are when you have the success, abundance and lifestyle that you dream of and being that person now. You don’t have to wait until you achieve certain parameters of success. It’s all about making a choice to step into that feeling now. Who do you want to be? Take some time to look at the future vision you have for your bus...
164
July 19, 2021
Every big goal is made up of small steps
It can be really disheartening when you set big goals for your business but you just don’t seem to be reaching them. But before you give up altogether and stop believing that those dreams are even possible, remember that every big goal is made up of small steps. In this solo episode, I share some practical tips and strategies to help you move closer to those big things you want to achieve. Get your pen and paper ready for this one and start writing down what you need to make happen to reach you...
164
July 19, 2021
Every big goal is made up of small steps
It can be really disheartening when you set big goals for your business but you just don’t seem to be reaching them. But before you give up altogether and stop believing that those dreams are even possible, remember that every big goal is made up of small steps. In this solo episode, I share some practical tips and strategies to help you move closer to those big things you want to achieve. Get your pen and paper ready for this one and start writing down what you need to make happen to reach you...
163
July 14, 2021
Not clear about your new business? Do this
It’s really tempting for a lot of new business owners to wait until they’ve got the perfect plan before moving forward. But waiting to take action before you have total clarity is not only unrealistic, it’s simply holding you back. This episode is a challenge to you to just start. You might not have it all figured out, but neither did I. Clarity comes through action. Through the process of showing up and putting yourself out there, things will become more clear and you’ll learn more through exp...
163
July 14, 2021
Not clear about your new business? Do this
It’s really tempting for a lot of new business owners to wait until they’ve got the perfect plan before moving forward. But waiting to take action before you have total clarity is not only unrealistic, it’s simply holding you back. This episode is a challenge to you to just start. You might not have it all figured out, but neither did I. Clarity comes through action. Through the process of showing up and putting yourself out there, things will become more clear and you’ll learn more through exp...
162
July 12, 2021
The journey behind the launches with Steph Taylor
I’m so excited to share this episode with you today. I’m joined by Steph Taylor, a very successful Digital Product Launch Strategist who helps guide online entrepreneurs to launch without the overwhelm and scale their businesses with simple launch success. Steph and I have an honest conversation about what the struggles and challenges of business can really look like and how she has gotten to where she is today. In this episode, Steph talks about her journey starting out in business, some of t...
162
July 12, 2021
The journey behind the launches with Steph Taylor
I’m so excited to share this episode with you today. I’m joined by Steph Taylor, a very successful Digital Product Launch Strategist who helps guide online entrepreneurs to launch without the overwhelm and scale their businesses with simple launch success. Steph and I have an honest conversation about what the struggles and challenges of business can really look like and how she has gotten to where she is today. In this episode, Steph talks about her journey starting out in business, some of t...
161
July 8, 2021
Trusting yourself to invest in your business
Do you trust yourself? It can be really confronting and challenging for many business owners but when it comes to investing in the things that can really help your business grow, self trust is essential. In this episode, I share my approach to investing into my business and talk about the importance of trusting yourself instead of asking permission from those around you. I share about a recent investment I made into joining a group program, why I chose to do so and talk about making sure we don...
161
July 8, 2021
Trusting yourself to invest in your business
Do you trust yourself? It can be really confronting and challenging for many business owners but when it comes to investing in the things that can really help your business grow, self trust is essential. In this episode, I share my approach to investing into my business and talk about the importance of trusting yourself instead of asking permission from those around you. I share about a recent investment I made into joining a group program, why I chose to do so and talk about making sure we don...
160
July 5, 2021
Your business is a constant evolution with Sandy McKinley of Acre of Roses
My guest on the show today is the incredibly talented, creative genius Sandy McKinley of Acre of Roses, a spell-binding flower filled retreat in the small town of Trentham, Victoria. With roots as a rose farm, Acre of Roses has evolved to become an internationally recognised accommodation spot for weekends away, intimate elopements and immersive experiences. In this episode, Sandy and I chat about the way she approaches marketing, how she looks at making investments in her business, the strateg...
160
July 5, 2021
Your business is a constant evolution with Sandy McKinley of Acre of Roses
My guest on the show today is the incredibly talented, creative genius Sandy McKinley of Acre of Roses, a spell-binding flower filled retreat in the small town of Trentham, Victoria. With roots as a rose farm, Acre of Roses has evolved to become an internationally recognised accommodation spot for weekends away, intimate elopements and immersive experiences. In this episode, Sandy and I chat about the way she approaches marketing, how she looks at making investments in her business, the strateg...
159
June 30, 2021
Three things to audit in your business mid year
Can you believe we’re half way through the year already? For those of us in Australia, it’s the end of the financial year, which is the time to look at revenue, expenses and profit for the year. It’s also a great time to pause and reflect on the last 6 months and think about how you want to position yourself for the rest of the year. In this episode, I share 3 things to audit in your business at this mid year point. This is a great activity to help shed light on some of the things you may not n...
159
June 30, 2021
Three things to audit in your business mid year
Can you believe we’re half way through the year already? For those of us in Australia, it’s the end of the financial year, which is the time to look at revenue, expenses and profit for the year. It’s also a great time to pause and reflect on the last 6 months and think about how you want to position yourself for the rest of the year. In this episode, I share 3 things to audit in your business at this mid year point. This is a great activity to help shed light on some of the things you may not n...
158
June 28, 2021
Re-examining perfectionism in business with Kiara Johnson
Some of us just want everything to be perfect. The problem is, nothing ever is and if we hold the standard of perfection for our lives or business, we often hold ourselves back from doing anything at all. My guest today is Kiara Johnson, a qualified NLP Practitioner and Hypnotherapist who I’ve been working with in the Modern Marketing Collective for the last 2 years. Kiara specialises in helping overwhelmed and stressed women to cultivate a more loving relationship with themselves and their bod...