Episodes

Ask a business owner what their one wish would be if they had a magic wand for their marketing, and many would say “to have a month of content scheduled”. There is the constant guilt of not posting enough, like a burden hanging over you. So “success” can sound like finally having 30 days of posts automatically going out on your social media. And that’s what you hear from all different people: “Post more content!” and “You have to post every day!” or even “You have to post 3 times a day!” Let...

Kat John, The ZEROFKS Chick, is an international coach and popular podcast host. I’m calling this Kat week - because I am the guest on Kat’s podcast ‘Kat John is REAL, RAW, RELATABLE’ this week - so head on over and listen to our chat, and Kat is our guest this week on the show! She is the creator of the global ZEROFKS movement, has a meditation app coming soon, a keynote speaker and runs workshops that help to bring people’s souls back to life and save their fks for the things that matter. A...

Kat John, The ZEROFKS Chick, is an international coach and popular podcast host. I’m calling this Kat week - because I am the guest on Kat’s podcast ‘Kat John is REAL, RAW, RELATABLE’ this week - so head on over and listen to our chat, and Kat is our guest this week on the show! She is the creator of the global ZEROFKS movement, has a meditation app coming soon, a keynote speaker and runs workshops that help to bring people’s souls back to life and save their fks for the things that matter. A...

So much of business success can boil down to our mindset. Two people could know and intellectually understand the same strategies, but what can hold one back from achieving while the other thrives? From my experience in my own business and working with hundreds of clients is that it can often come back to beliefs we are holding on to that aren’t true and don’t serve us. In his episode, we’ll be tapping into what this looks like, exploring how to identify them and some of the weird beliefs that h...

So much of business success can boil down to our mindset. Two people could know and intellectually understand the same strategies, but what can hold one back from achieving while the other thrives? From my experience in my own business and working with hundreds of clients is that it can often come back to beliefs we are holding on to that aren’t true and don’t serve us. In his episode, we’ll be tapping into what this looks like, exploring how to identify them and some of the weird beliefs that h...

Meet Anna Smale, a Melbourne, Australia, based Marriage Celebrant and MC and member of The Modern Marketing Collective who has built her business from the ground up to run it full time. In this episode, you’ll hear: What first interested Anna about becoming a celebrant four years ago The activities Anna thanks for helping her to attract her first clients The two new complementary parts Anna has more recently introduced to her business What percentage each revenue stream of her business gene...

Meet Anna Smale, a Melbourne, Australia, based Marriage Celebrant and MC and member of The Modern Marketing Collective who has built her business from the ground up to run it full time. In this episode, you’ll hear: What first interested Anna about becoming a celebrant four years ago The activities Anna thanks for helping her to attract her first clients The two new complementary parts Anna has more recently introduced to her business What percentage each revenue stream of her business gene...

I’ve had a few different conversations around competitors and copycats recently and it got me thinking about how my own approach to these business challenges has changed over time. So if you are feeling paralysed by the competitors in your market or fearful or others copying you, let me share three key truths to help you move past these challenges, fast. Are you serious about creating a full time income from your business, so you can work from home on your own schedule, and escape unfulfilling ...

I’ve had a few different conversations around competitors and copycats recently and it got me thinking about how my own approach to these business challenges has changed over time. So if you are feeling paralysed by the competitors in your market or fearful or others copying you, let me share three key truths to help you move past these challenges, fast. Are you serious about creating a full time income from your business, so you can work from home on your own schedule, and escape unfulfilling ...

Rewind to episode 80 and you met the wonderful woman Anita Siek, who shared how she went from zero clients to scaling as a copywriter. Anita is the founder of content, communications and copywriting studio Wordfetti, host of the popular podcast Brandfetti! Right after we recorded that episode, we then turned the tables and Anita interviewed me for her podcast. I’ve had so many messages from those who listened to this episode that I thought you might like to hear it too! I spoke with Anita abo...

Rewind to episode 80 and you met the wonderful woman Anita Siek, who shared how she went from zero clients to scaling as a copywriter. Anita is the founder of content, communications and copywriting studio Wordfetti, host of the popular podcast Brandfetti! Right after we recorded that episode, we then turned the tables and Anita interviewed me for her podcast. I’ve had so many messages from those who listened to this episode that I thought you might like to hear it too! I spoke with Anita abo...

Psst - did you see?! My podcast producer Brianna snuck in a 15% off offer for her DIY Podcourse for you! Just go to www.bambymedia.com/podcasting-course and enter “emily-yay” at checkout to claim your savings! Over the past couple of years, I have more than halved what I offer in my business, with the result being that my revenue doubles each time. Not necessarily instantly, but within the year. It’s not comfortable to offer less. We resist it and struggle to maintain it. And it logically does...

Psst - did you see?! My podcast producer Brianna snuck in a 15% off offer for her DIY Podcourse for you! Just go to www.bambymedia.com/podcasting-course and enter “emily-yay” at checkout to claim your savings! Over the past couple of years, I have more than halved what I offer in my business, with the result being that my revenue doubles each time. Not necessarily instantly, but within the year. It’s not comfortable to offer less. We resist it and struggle to maintain it. And it logically does...

Today I’m answering the questions I’m asked most frequently about starting a podcast! From what tech to use, to how to launch with a bang, and what’s involved to actually getting an episode out into the world! Plus my top tip of what to do BEFORE you launch a podcast! MENTIONED: Bamby Media The microphone I use: Blue Yeti USB Microphone Bamby Media Full DIY Podcasting Course - use the code "emily-yay" for 15% off the cost of the course!! Are you serious about creating a full time income fro...

Today I’m answering the questions I’m asked most frequently about starting a podcast! From what tech to use, to how to launch with a bang, and what’s involved to actually getting an episode out into the world! Plus my top tip of what to do BEFORE you launch a podcast! MENTIONED: Bamby Media The microphone I use: Blue Yeti USB Microphone Bamby Media Full DIY Podcasting Course - use the code "emily-yay" for 15% off the cost of the course!! Are you serious about creating a full time income fro...

This month’s Masterclass in The Modern Marketing Collective is Sales Psychology. When we learn what selling is really about, and how we can take these strategies and make them our own in a very natural way, sales not only becomes easy but also fun! And today I want to share with you three tactics to try today to help you lose the “ickiness” when it comes to selling to make it a FUN process - because it should be. Are you seriously about creating a full time income from your business, so you ca...

This month’s Masterclass in The Modern Marketing Collective is Sales Psychology. When we learn what selling is really about, and how we can take these strategies and make them our own in a very natural way, sales not only becomes easy but also fun! And today I want to share with you three tactics to try today to help you lose the “ickiness” when it comes to selling to make it a FUN process - because it should be. Are you seriously about creating a full time income from your business, so you ca...

My free Instagram Stories Challenge starts TODAY - quick register here! Influencer marketing is BOOMING! In fact, it is one of the marketing channels that did not experience a significant decline in activity even during this COVID-19 shutdown period when marketing spend in many channels experienced sharp reductions, according to the World Federation of Advertisers. But this booming industry of influencer marketing brings with it a lot of questions. How can we make sure that we see a return in o...

My free Instagram Stories Challenge starts TODAY - quick register here! Influencer marketing is BOOMING! In fact, it is one of the marketing channels that did not experience a significant decline in activity even during this COVID-19 shutdown period when marketing spend in many channels experienced sharp reductions, according to the World Federation of Advertisers. But this booming industry of influencer marketing brings with it a lot of questions. How can we make sure that we see a return in o...

The Instagram Stories Challenge starts 1st September! Register here. Over 5 days together, we're going to take you from spending WAY too much time trying to work out what to post; stuck in indecision and overwhelm; not to mention terrified of filming yourself on Stories (this used to be ME!)… and not seeing any traction using Instagram Stories for your business... To feeling CLEAR and CONFIDENT using Stories to connect with your audience and actually grow your income! If you do not currently ...

The Instagram Stories Challenge starts 1st September! Register here. Over 5 days together, we're going to take you from spending WAY too much time trying to work out what to post; stuck in indecision and overwhelm; not to mention terrified of filming yourself on Stories (this used to be ME!)… and not seeing any traction using Instagram Stories for your business... To feeling CLEAR and CONFIDENT using Stories to connect with your audience and actually grow your income! If you do not currently ...

Stop spending WAY too much time trying to work out what to post Being stuck in indecision and overwhelm And feeling terrified of filming yourself In 5 Days you'll learn how to feel confident sharing Stories that connect with your audience and actually grow your income! Register for my FREE Instagram Stories Challenge? We start 1st September! What do you do when you’ve created a business… that you don’t love anymore?! And what if you’ve already built a brand and community around it? Should...

Stop spending WAY too much time trying to work out what to post Being stuck in indecision and overwhelm And feeling terrified of filming yourself In 5 Days you'll learn how to feel confident sharing Stories that connect with your audience and actually grow your income! Register for my FREE Instagram Stories Challenge? We start 1st September! What do you do when you’ve created a business… that you don’t love anymore?! And what if you’ve already built a brand and community around it? Should...

Instagram just brought out a new kid on their block Instagram Reels. Just when we’re getting comfortable with the different parts of this small and mighty social media tool, a new addition to it gets released! But I’m not complaining: for my students and me, Instagram is up there with the number one ways we attract, connect with and turn our beautiful followers into raving customers! And as the updates come out - we look at them, understand them, and then decide if they are worth investing our...