Product Mastery Now for Product Managers, Leaders, and Innovators

Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move

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535: What students at Daemen University learn about innovation that you should know too – with John Spero

Posted April 14, 202500:37:33

The most important takeaways from past episodes of Product Mastery Now TLDR

Product innovation requires deliberate approaches to teamwork, problem-solving,...

534: Adapt Amazon’s innovation framework for product excellence – with Marcelo Calbucci

Posted April 7, 202500:17:04

Use the Press Release FAQ Framework to make better product management decisions Watch on YouTube

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The Amazon PRFAQ framework is a powerful...

533: The brain science necessary for creating products customers are compelled to buy – with Laurier Mandin

Posted March 31, 202500:19:55

How product managers can create irresistible products Watch on YouTube

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Product psychology goes far beyond traditional product-market fit....

532: Make problem solving fun and effective using a workshop approach – with Alison Coward

Posted March 24, 202500:18:56

Transform product team collaboration with Workshop Culture Watch on YouTube

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In my recent conversation with Alison Coward, author of Workshop...

531: Using AI in risk-adverse industries – with Matt Coatney

Posted March 17, 202500:23:24

AI in product management – perspectives from the legal industry, education, and entrepreneurship Watch on YouTube

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In my recent conversation...