Profitable Photographer Podcast

Do you LOVE photography but feel totally overwhelmed trying to turn it into a real, money-making business? You're not alone — most photographers aren’t natural-born business pros. The creative part? Easy. But the business part...that’s where it gets tough. That is exactly why I created The Profitable Photographer. Every week, I bring you fun and heart centered conversations with top photographers and industry experts who share their best ACTIONABLE marketing and photography sales strategies, “inner game” shift tools that clear our roadblocks to success, and all the business wisdom they've learned along the way. Plus, I hop on the mic solo to share the ups, downs, and lessons from my own 40 years behind the camera (and behind the business). Whether you're just starting out or looking to expand your already-successful photography business, (and have lot more fun) you’ll find honest talk, practical tips, and loads of inspiration to help you thrive — not just survive — as a professional photographer. So let’s dive in, get inspired, and build the photography career of your dreams!

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Recent Episodes

040 Jeff Lubin: Developing Your Brand for Success

Posted February 25, 2020

In this episode, Luci and Jeff discuss:

  • Creating a $1M studio and success in photography.
  • Building your...

039 Tony Corbell: Mastering Light to Increase Success

Posted February 18, 2020

What a treat! My good friend and I have a rich discussion about lighting, the importance of quality for the profitable photographer and much more. He...

038 Meredith Ryncarz: Moving Your Photography Business

Posted February 12, 2020


Meredith Ryncarz is a former college art professor turned photographer and creative business coach. She moves to new cities about every...

037 Mead Norton: The exciting world of adventure sports photography

Posted February 4, 2020


In my next life want to be today’s guest! He is an adventure sports and event photographer in new Zealand and shares great stories.

In...

036 Contracts and Legalities with TheLawTog® with Rachel Brenke

Posted January 28, 2020

Rachel Brenke is the head attorney behind TheLawTog®, a resource for photographers that need help with contracts and legal challenges that might come...