Tricks of the Trade(mark)

Recent Episodes

5 Things I’ve Learned About Trademarks So Far in 2023

Posted August 2, 2023 • 00:06:55

The world of trademarks is always evolving, and Erik is here to share 5 things he has learned so far in 2023.

The post

Taylor Swift’s Trademark Reputation

Posted July 26, 2023 • 00:04:22

In the kingdom of trademark protection, Taylor Swift is the reigning queen. Erik discusses Ms. Swift’s prolific portfolio of registered trademarks...

Update on the USPTO Trademark Delays

Posted July 19, 2023 • 00:03:47

Erik is back with an update on the USPTO log jam, how it affects every step of the application process – but there seems to be a light at the end...

What is Trade Secret Protection?

Posted July 12, 2023 • 00:04:07

When we think of intellectual property, we often think of trademarks, copyrights, and patents. Trade secrets (think Coca-Cola recipe, WD-40 blend, and...

What Is the TTAB?

Posted July 4, 2023 • 00:04:16

The Trademark Trial and Appeal Board (TTAB) is an administrative court at the US Patent and Trademark Office (USPTO). Erik explains what the TTAB is,...