Tricks of the Trade(mark)

Trademark Ins and Outs

What’s hot and what’s not in the world of trademark protection? Erik shares his list in this video.

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When Two Identical Brand Names Coexist

Yes, identical brand names can coexist. But there are criteria that need to be met, such as existing in different industries and offering different...

EMP&A’s Seeds of Sustainability

Learn more about the ways that our firm gives back and works to reduce its footprint, all while we continue to make trademarks bloom.

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Trademark Fee Increases Proposed By the USPTO

Erik discusses the USPTO’s recent proposal to increase trademark filing fees – which will impact applications, renewals, and everything in between.

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Calculating Trademark Registration Renewal Dates

Erik revisits an important topic in today’s episode: trademark renewal deadlines, how to minimize risk and maximize peace of mind for your registered...