Tricks of the Trade(mark)

Join Erik Pelton on the Tricks of the Trade(mark) podcast to learn all about trademarks. Get expert insights and stay ahead in the industry.

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Recent Episodes

John Legend Understands Trademark Protection

Posted October 2, 202400:04:14

In this episode, Erik shares the story of how John Legend came to an interesting resolution to protect his brand – straight from the artist himself!

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25 Considerations for a Trademark Cease and Desist Letter

Posted September 25, 202400:04:54

When dealing with a trademark dispute, many decisions go into crafting a cease and desist letter. Erik shares 25 considerations to make in this episode.

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Do These 5 Things When Starting a New Business

Posted September 18, 202400:03:07

We are a small business and we specialize in helping small businesses protect their brands. Here are 5 essential tips for anyone starting a new venture.

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25 Reasons to Use a Trademark Attorney

Posted September 11, 202400:05:21

There are an infinite number of reasons for an attorney to help you with your brand protection. Erik shares his top 25 in this episode.

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Be Like Taylor: 3 Swift Trademark Tips

Posted September 4, 202400:02:33

Taylor Swift’s musical success is undeniable, and her brand protection is equally impressive. Erik shares 3 trademark tips inspired by Taylor.

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