Tricks of the Trade(mark)

Recent Episodes

What Does It Mean If My Trademark Application Was Approved for Publication

Posted August 12, 2020 • 00:05:20

It is actually very good news when you receive such note from the USPTO office and it does mean that your application is in progress. But it also means...

Do I Need to Use the Registration Symbol ® with My Trademark?

Posted August 5, 2020 • 00:05:37

If Apple does not use the ® with their trademark why should you? Listen to this podcast when Erik presents the pros and cons of using your registration...

8 Brand Tips for the Age of Corona Virus and Any Challenging Times

Posted July 29, 2020 • 00:05:14

Listen to this podcast and to Erik reflecting on how individuals and his clients are handling this crisis and receive his special free eBook download...

USPTO Trademark Fee Increases Proposed

Posted July 22, 2020 • 00:07:39

Several different fee changes and penalty have been proposed by the USPTO and are certain to happen. Listen to Erik explaining what they are and what...

Trademark News Roundup for July 2020

Posted July 15, 2020 • 00:11:06

Did you know that filing statistics are actually up? How about the fact that the Washington Redskins are changing their name? In this podcast, Erik...