The Wilshire IT RevCast

This episode of The Wilshire IT RevCast explores how healthcare providers can evolve from transactional “business partner” relationships to strategic, integrated partnerships across the revenue cycle. Evan Martin is joined by guest Suzanne Hatch, CRO & EVP of Client Experience at Getix Health, to unpack different sourcing models (in‑house, co‑sourced, outsourced, champion–challenger), emphasizing trust, transparency, governance, and cultural alignment—especially around AI, technology roadmaps, a

This episode of the Wilshire IT RevCast explores why healthcare revenue cycle management has become a uniquely complex profession and how emerging AI technologies can finally address that complexity at scale. Evan Martin and Guest Monte Sandler contrast legacy rules-based automation with AI-native platforms, explain the “shift left” strategy to reduce claim exceptions, and discuss how AI agents and human-in-the-loop models can improve financial performance while elevating revenue cycle staff rol

This episode explores how HFMA’s Western Region Symposium is reimagining provider–business partner collaboration through innovative education formats like the regional Think Tank and the Innovation Gauntlet. Evan Martin and guest Ramona Hernandez discuss the importance of use-case-driven technology (especially AI), mission-centered vendor partnerships, and inclusive leadership initiatives—highlighting how these efforts support financial sustainability, professional growth, and stronger networks

In this episode of the Wilshire IT Webcast, Evan Martin, VP Revenue Cycle Management at ZoomCare, sits down with Kevin Henrikson, co-founder of Pretty Good AI, to unpack how real-world AI is reshaping patient access, front-end revenue cycle, and denial prevention. You’ll hear how practices are moving beyond basic IVR and portals to deploy voice-based AI agents that actually resolve issues—not just route calls.

In this episode of The Wilshire IT RevCast dives deep into the fast‑evolving world of healthcare price transparency and the operational reality of Good Faith Estimates (GFEs) under the No Surprises Act. Our host Evan Martin, VP Revenue Cycle at ZoomCare, and returning guest Travis Gentry, CEO of Hyve Health, unpack how regulations aimed at protecting patients are colliding with fragmented systems, siloed providers, and legacy revenue cycle workflows. They explore why current price transparency d

n this episode of The Wilshire IT RevCast, we explore why meaningful career growth rarely happens by accident and argue that individuals—not employers—must act as the “CEO” of their own development. Drawing on Marcie Carleton’s HR and talent experience, the conversation highlights how top performers set intentional goals, continuously build learning agility, communication, and tech/AI adaptability, and integrate personal well-being with professional growth rather than waiting for permission, bud