Episodes

Jan. 19, 2026

The Marketing Flexibility that Comes from Composite Cattle (WCP 489)

The more off ramps we can build into our cattle marketing strategy the better. Having versatile cattle that are capable of working in multiple different enterprises gives us more opportunities. Mason Lautenschlager has been on a journey to develop a composite breed that can provide marketing flexibility along with maternal longevity for his customers. He joins me to discuss the process of developing this breed today. Sponsor: Wineglass Ranch Take the Survey: Working Cows 2026 Listener Survey...
Jan. 15, 2026

The Role of Beef in the Fight to Protect Private Property (WCP 488)

There are many people saying out loud and in public that they would like to see global beef production greatly curtailed or even ended. Organizations like the World Economic Forum talk about ending the idea of private property. Then they elect Larry Fink of BlackRock, a company that is actively buying up private property. How do we engage in the fight to protect this way of life and the property necessary to continue in it. Shad Sullivan joins us to help us understand what is happening and how w...
Jan. 12, 2026

How to Care for the Things We Love Most (WCP 487)

My family joined me at the North Dakota Association of Soil Conservation Districts Annual Meeting to share their thoughts on their favorite (and least favorite) parts of ranching the way we do. We discuss the importance of recognizing the importance of having differing specific on our team. We also discuss the importance of allowing our employees to rest and the lessons we can learn from "The Head of Ranch Security." This was such a special opportunity to have my whole family on stage with me. ...
Jan. 10, 2026

The Role of Grazing in Succeeding in the First Generation (WCP 486)

Shawn Freeland has been on quite a journey to get started as a first generation rancher. We discuss the role of grazing and paying attention to soil health in helping that journey succeed. We talk about getting started by buying 10 cows on a whim to pursuing a high input approach to putting his cows to work for him. Sponsors: Rogue Food Conference (Code: Cows30) Take the Survey: Working Cows 2026 Listener Survey Relevant Links: Dry Creek Ranch
Jan. 5, 2026

How to Craft and Message the Connects with Your Ideal Customer (WCP 485)

It is very easy to get the cart before the horse and spend all our time picking colors and fonts and never think about a message that will connect with our ideal customer. Matt Stone is here to help us avoid this trap. He talks us through our marketing strategy, our message, and finally how we should think about our branding. Sponsors: Kaizen Solutions Arrow L Ranch Composite Bull Sale Take the Survey: Working Cows 2026 Listener Survey Relevant Links: Dakota Growth Matt's Previous Episode...
Jan. 1, 2026

Spiritual Leadership in the Home (WCP 484)

How do we pass on the faith to the next generation? God has entrusted us with tools that are simple. You might say ordinary. They are ordinary in that anyone can do them. They are extraordinary in that when we are faithful to deploy them God gives the increase to our efforts and more is accomplished through them than we could accomplish through any of our best laid plans. In this episode I share with you a sermon I recently preached at a men's breakfast at Bethel Church in Frontier, Saskatchewan...
Dec. 30, 2025

Understanding and Deploying Profit for Business Growth (WCP 483)

The first thing we need to understand is what profit is. Then we need to know what profit is for. Once we have that vision in place we can maintain our motivation over the long hall for sustainable growth. Josh Kerpan joins us once again to talk about the steps to developing that vision as well as a new program he has launched to help people remain accountable to take action on the vision for our business. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book...
Dec. 26, 2025

Winning Spiritual Battles (WCP 482)

The fundamental reality of our lives is a spiritual one. According to Ephesians we do not wrestle against flesh and blood, but against principalities and powers and the rulers of the darkness of this age, and against spiritual hosts of wickedness in heavenly places. As I have come to realize the role these battles were playing in my own life and how to fight in these battles my life has changed for the better. On this episode I share with you a talk I recently gave at Bethel Church's Fall Meetin...
Dec. 23, 2025

Why Customers Say Yes to a Purchase Decision (WCP 481)

There is a lot that goes into someone making a decision to make a purchase. How do we understand the driving factors that move people toward purchase decision and make sure that we are prepared to meet them with a product when they are ready? We answer these questions and more in this conversation with Shane Barber of Barber industries. We answer these questions by discussing the lessons Shane has learned in selling his Storage Drinker. Thanks to our Studio Sponsor, Understanding Ag! Head over...
Dec. 20, 2025

Dr. Allen Williams on The Blessings of Agriculture with Kyle Richardville (WCP 480)

It's not hard to come up with a list of blessings that spring from a life lived in agricultural pursuits. Dr. Allen Williams and Kyle Richardville of Understanding Ag join me today to think a little more deeply about the why behind these blessings. We look at God's Two Great Books the book of His Word and the book of His Creation to see if we can discern His hand in blessing us as we partner with Him in the stewardship of creation. Thanks to our Studio Sponsor, Understanding Ag! Head over to U...
Dec. 15, 2025

Optimizing the Advantages of Being a First Generation Rancher (WCP 479)

On the backside of every challenge is an opportunity. The limiting factor of your operation from one perspective is the opportunity from a different perspective. You have to learn to think differently about your operation so you can see the ways it sets you up for success. Adam Lasch is here to help us think differently about what certain styles of operations are good at and how they can optimize their opportunities to achieve better results. Thanks to our Studio Sponsor, Understanding Ag! Hea...
Dec. 12, 2025

How to Select for a More Efficient Cow Herd (WCP 478)

Efficiency is great. Sentimentality is not. Sometimes the thing holding us back from getting to a more efficient cowherd is our unwillingness to let these cows go and start over. Today we discuss how to select for a more efficient cow herd with Bart Carmichael of Wedge Tent Angus Ranch. We discuss the roll of our management in changing a cow herd as well as the unusual selection criteria that actual leads to greater performance. Thanks to our Studio Sponsor, Understanding Ag! Head over to Unde...
Dec. 7, 2025

Founding a Generational Farm (WCP 477)

When we think of a generational farm we often think of multiple generations from the same family working the land over the course of centuries. Brian Dougherty and Sara Faivre are seeking to start a generational farm that is generational in it's founding and has a vision of being passed on to another generation sooner rather than later. This approach has changed the way they think about structure, roles, and a host of other crucial topics. We discuss this unique approach in this episode. Thanks...
Dec. 4, 2025

How Homeopathics Help with Shipping and Weaning Stress (WCP 476)

Stress at shipping, processing, and weaning are three things that cause major losses in the cattle industry. There are more tools available to deal with these than just those that have been typical in recent years. Ellen Bench of Remedi Animal Solutions joins me to discuss the remedies available to help with these issues. We also talk about best practices for the implementation of a homeopathic livestock health protocol. Thanks to our Studio Sponsor, Understanding Ag! Head over to Understandin...
Nov. 30, 2025

Why Grazing Lawns Should be a Part of Your Strategy (WCP 475)

Grazing Lawns? What is that? According to Nate Chisholm they are an integral part of natural grazing systems and they should have a place in our grazing systems. We discuss what a Grazing Lawn is as well as how they would be practically implemented into our grazing plans. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! Sponsor: Ranch Right Sea-90 Ocean Minerals
Nov. 27, 2025

Steve Campbell on Balancing Easy-Keeping Cows with Market Demands (WCP 474)

How do we balance cows that won't break the bank with calves that the market is willing to bid on. Steve Campbell helps me answer this question that was recently posed to me. We discuss different strategies that can help with this conundrum as well as the common questions Steve is getting as he travels the country. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! Sponsor: RogueFoodConference.com (THROUGH MONDAY 12/1 Use Code Bl...
Nov. 24, 2025

Developing Durable and Fertile Bulls (WCP 473)

Roger and Betsy Indreland have been on a journey to develop bulls that fit holistically. These are bulls that are durable and fertile, but they are also tested for some of the intangible traits like sensitivity to pressure in stockamnship scenarios. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! Sponsor: Powerflex Supply RangeWard Relevant Links: Indreland Angus
Nov. 20, 2025

Gabe Brown on Helping the Next Generation Succeed (WCP 472)

Passing the Ranch on to the Next Generation isn't easy. The Consultants at Understanding Ag have caught my attention due to the high concentration of their consultants that have accomplished this goal. Today on the Working Cows Podcast we discuss the keys to successful succession with Gabe Brown, Blain Hjertaas, and John Hays about how they have approached this challenging task. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! S...
Nov. 17, 2025

Cutting Winter Feed Costs by Grazing Standing Corn (WCP 471)

Winter feed costs continue to be one of the greatest determiners of profitability for ranches. Meaning, that more of it we have to do using equipment the less profitable we will be. Brett McRae has been working diligently to find ways to cut down on winter feed costs. One practice that has really moved the needle for him and his operation is grazing standing corn. Today we discuss this practice with him. We talk about how he chooses a field, how he determines forage demand, forage availability, ...
Nov. 14, 2025

How to Win the Fight for Food Freedom (WCP 470)

John Moody has been involved in many fights for food freedom. From Raw Milk to Cottage Food Laws he has seen the tactics that work and those that don't. He has also seen the tactics used by the other side of these arguments. John helps us think critically about how to win these fights and the tools that are actually effective in battle. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! Sponsor: RogueFoodConference.com (Use Code ...
Nov. 11, 2025

The Ranch Profitability Boost that Comes from Quitting Hay Making (WCP 469)

There are myriad reasons to stop making hay. Dr. Carson Roberts shared 10 of them in a recent article. He joins me to discuss those reasons, but we also discuss the practicalities of quitting hay making as well as a case study of the difference in makes in profitability. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! Sponsor: UnderstandingAg.com Relevant Links: 10 Reasons You Should Quit Hay Making
Nov. 7, 2025

Joel Salatin on the Opportunities Created by Present Market Conditions (WCP 468)

Joel Salatin has an invitation to soybean farmers. He wants them to trade in the equipment for cattle and take advantage of present market conditions in both the cattle markets and the soybean markets that mean it is more profitable and fun to run cows. We also discuss the upcoming Rogue Food Conference in Rapid City, SD on February 6th and 7th and some of the reasons he and John Moody started the Rogue Food Conference. Thanks to our Studio Sponsor, Understanding Ag! Head over to Understanding...
Nov. 2, 2025

Dr. Allen Williams on How to Actually Sell Grass-Finished Beef (WCP 467)

If we raise great grass-finished beef and get it processed with excellence, but we can't sell it we will have invested a lot of time and money in a product that doesn't generate revenue. Dr. Allen Williams is here to help us think deeply about how we actually sell grass-finished beef to our customers. We will talk about how to respond to questions regarding pricing as well as what cuts we should spend the most time marketing. Thanks to our Studio Sponsor, Understanding Ag! Head over to Underst...
Oct. 31, 2025

How Taylor Henry Learned to Lead AcresUSA After a Big Risk (WCP 466)

If you read one author you can become a clone, if you read two authors you can become confused, if you read 100 authors you can become wise. Taylor Henry listened to many books as he planned his exit from one profession. We discuss what he sees as the commonalities among those books and how that has shaped how he thinks about the business of agriculture. Thanks to our Studio Sponsor, Understanding Ag! Head over to UnderstandingAg.com to book your consultation today! Sponsor: Remedi Animal So...