CPG Insiders
CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency
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Recent Episodes
Sustainability, Inflation, Looking Ahead - an Interview with Julie DiNatale - Ep. 55
Content Outline:
1. Segment 1: Organic Farming (costs, results, future casting) 2. Segment 2: Can you leverage this into messaging for brands?...
Saving Your Product from Being De-Listed – Ep. 54
Content Outline:
Segment 1: One Shot at a First Impression. Nielsen and IRI Data makes failure public. Operating at a loss, before you even...
State of Our Health - an Interview with Dr. Sarah Marion - Ep. 53
Content Outline:
Segment 1: COVID – How it took over our lives over the past 2 years. How the population has moved to 30 percentages of the...
Difference versus Distinction - Marketing by Indication – an Interview with Siena Dexter - Ep. 52
Content Outline:
Segment 1: Siena tells us about where she is and what they do. she does. They have found a way to use data to help their clients...
What Kind of Entrepreneur are You? - Ep. 51
Segment 1: The guys dig into the two distinctive styles of entrepreneurs that there are. Understanding WHO you are, can help you understand which...
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