Episodes
31
June 29, 2021
Ep. 31: E-Mail Security, E-Commerce During the Holidays, Rising Ad Costs
How do I keep my e-mail secure? How do I keep from getting sent to spam? What does selling online look like this year around the holidays? Why are ad costs rising? Properly setting up your domain and your domain e-mail address is key to keeping your e-mail secure and from getting sent to spam. Ad costs are becoming increasingly expensive as more and more people move into the digital space. Ask Wildman: An open Q&A show produced by Wildman Web Solutions. We specialize in getting small businesse...
31
June 29, 2021
Ep. 31: E-Mail Security, E-Commerce During the Holidays, Rising Ad Costs
How do I keep my e-mail secure? How do I keep from getting sent to spam? What does selling online look like this year around the holidays? Why are ad costs rising? Properly setting up your domain and your domain e-mail address is key to keeping your e-mail secure and from getting sent to spam. Ad costs are becoming increasingly expensive as more and more people move into the digital space. Ask Wildman: An open Q&A show produced by Wildman Web Solutions. We specialize in getting small businesse...
31
June 29, 2021
Ep. 31: E-Mail Security, E-Commerce During the Holidays, Rising Ad Costs
How do I keep my e-mail secure? How do I keep from getting sent to spam? What does selling online look like this year around the holidays? Why are ad costs rising? Properly setting up your domain and your domain e-mail address is key to keeping your e-mail secure and from getting sent to spam. Ad costs are becoming increasingly expensive as more and more people move into the digital space. Ask Wildman: An open Q&A show produced by Wildman Web Solutions. We specialize in getting small businesse...
30
June 29, 2021
Ep. 30: Market Saturation, Website Updates and Adding a Blog to Your Business
Is it possible to oversaturate the market when advertising? How often should I update my website? Do I need a blog? Depending upon the business you operate, you could be over saturating the market, however, it may be better to be "annoying" than have nobody know who you are. As far as content updates go, you don't want to be messing with your website too much, but if you haven't redesigned your website in the last 10 years, you probably need a refresher. When it comes down to it, if you like to...
30
June 29, 2021
Ep. 30: Market Saturation, Website Updates and Adding a Blog to Your Business
Is it possible to oversaturate the market when advertising? How often should I update my website? Do I need a blog? Depending upon the business you operate, you could be over saturating the market, however, it may be better to be "annoying" than have nobody know who you are. As far as content updates go, you don't want to be messing with your website too much, but if you haven't redesigned your website in the last 10 years, you probably need a refresher. When it comes down to it, if you like to...
30
June 29, 2021
Ep. 30: Market Saturation, Website Updates and Adding a Blog to Your Business
Is it possible to oversaturate the market when advertising? How often should I update my website? Do I need a blog? Depending upon the business you operate, you could be over saturating the market, however, it may be better to be "annoying" than have nobody know who you are. As far as content updates go, you don't want to be messing with your website too much, but if you haven't redesigned your website in the last 10 years, you probably need a refresher. When it comes down to it, if you like to...
29
June 28, 2021
Ep. 29: Live Events During a Pandemic, New Work Norms and Changing Consumer Habits
Should I invest in digital live events? What do the long-term effects for live events look like? How has the work-life balance shifted? What are some of the major changes in consumer buying habits? Only time will tell what the long-term effects could be for live events. More people may attend work conferences from the comfort of their couch. People may start tuning in to Facebook Live concerts from their patio. Truth is, we don't know what things will look like in the future. One thing we do kn...
29
June 28, 2021
Ep. 29: Live Events During a Pandemic, New Work Norms and Changing Consumer Habits
Should I invest in digital live events? What do the long-term effects for live events look like? How has the work-life balance shifted? What are some of the major changes in consumer buying habits? Only time will tell what the long-term effects could be for live events. More people may attend work conferences from the comfort of their couch. People may start tuning in to Facebook Live concerts from their patio. Truth is, we don't know what things will look like in the future. One thing we do kn...
29
June 28, 2021
Ep. 29: Live Events During a Pandemic, New Work Norms and Changing Consumer Habits
Should I invest in digital live events? What do the long-term effects for live events look like? How has the work-life balance shifted? What are some of the major changes in consumer buying habits? Only time will tell what the long-term effects could be for live events. More people may attend work conferences from the comfort of their couch. People may start tuning in to Facebook Live concerts from their patio. Truth is, we don't know what things will look like in the future. One thing we do kn...
28
June 4, 2021
Ep. 28: Membership Based Communities and the Importance of Owning Your Online Presence
How do you set up an online membership community? Why shouldn't I rely on social media sites alone? Online membership communities are an incredible way to get your message out, and gain the trust of your audience. But it is a little hard to know what to do, where to start, how to set everything up, and so on. Social media sites have really changed the way people interact with one another and have made it easier for organizations to communicate with their target markets. The question is, should ...
28
June 4, 2021
Ep. 28: Membership Based Communities and the Importance of Owning Your Online Presence
How do you set up an online membership community? Why shouldn't I rely on social media sites alone? Online membership communities are an incredible way to get your message out, and gain the trust of your audience. But it is a little hard to know what to do, where to start, how to set everything up, and so on. Social media sites have really changed the way people interact with one another and have made it easier for organizations to communicate with their target markets. The question is, should ...
28
June 4, 2021
Ep. 28: Membership Based Communities and the Importance of Owning Your Online Presence
How do you set up an online membership community? Why shouldn't I rely on social media sites alone? Online membership communities are an incredible way to get your message out, and gain the trust of your audience. But it is a little hard to know what to do, where to start, how to set everything up, and so on. Social media sites have really changed the way people interact with one another and have made it easier for organizations to communicate with their target markets. The question is, should ...
27
June 4, 2021
Ep. 27: Creating Content Your Audience Wants to See, Hosting Types and Avoiding Unsubstantiated Claims
How do I create content for my specific audience? What are the benefits of different types of hosting? Why can't I say my business is the best? People are smart these days and know what they want - or at least they think they do. As a content creator, you have to decide who your target audience is and how to speak to them effectively. What is the best hosting for a blog or website? That’s a tough question to answer since it entirely depends on what you need. We have all probably heard someone s...
27
June 4, 2021
Ep. 27: Creating Content Your Audience Wants to See, Hosting Types and Avoiding Unsubstantiated Claims
How do I create content for my specific audience? What are the benefits of different types of hosting? Why can't I say my business is the best? People are smart these days and know what they want - or at least they think they do. As a content creator, you have to decide who your target audience is and how to speak to them effectively. What is the best hosting for a blog or website? That’s a tough question to answer since it entirely depends on what you need. We have all probably heard someone s...
27
June 4, 2021
Ep. 27: Creating Content Your Audience Wants to See, Hosting Types and Avoiding Unsubstantiated Claims
How do I create content for my specific audience? What are the benefits of different types of hosting? Why can't I say my business is the best? People are smart these days and know what they want - or at least they think they do. As a content creator, you have to decide who your target audience is and how to speak to them effectively. What is the best hosting for a blog or website? That’s a tough question to answer since it entirely depends on what you need. We have all probably heard someone s...
26
May 26, 2021
Ep. 26: Optimizing For Search and Social Media and Email Planning
How do I utilize SEO on my site? How do you utilize it for different types of sites? How do I create a social media and email plan? There are many ways to optimize SEO for your website. There are various link building strategies, on-site optimization techniques, and outreach strategies that can be utilized to your advantage. You could see a drastic increase in traffic by using these methods properly. A social media and email plan is essential for every organization or company. It helps your bus...
26
May 26, 2021
Ep. 26: Optimizing For Search and Social Media and Email Planning
How do I utilize SEO on my site? How do you utilize it for different types of sites? How do I create a social media and email plan? There are many ways to optimize SEO for your website. There are various link building strategies, on-site optimization techniques, and outreach strategies that can be utilized to your advantage. You could see a drastic increase in traffic by using these methods properly. A social media and email plan is essential for every organization or company. It helps your bus...
26
May 26, 2021
Ep. 26: Optimizing For Search and Social Media and Email Planning
How do I utilize SEO on my site? How do you utilize it for different types of sites? How do I create a social media and email plan? There are many ways to optimize SEO for your website. There are various link building strategies, on-site optimization techniques, and outreach strategies that can be utilized to your advantage. You could see a drastic increase in traffic by using these methods properly. A social media and email plan is essential for every organization or company. It helps your bus...
25
May 25, 2021
Ep. 25: SEM and Pixels
What is SEM and how does it differ from SEO? How do I utilize a pixel? SEM is short for search engine marketing and is a form of online advertising. In essence, the process of SEM is a means to promote your business or product by utilizing online ads through search engines. A Facebook pixel can be associated with any Facebook ad campaign. It is a tracking pixel that you install on your web page, to monitor how many people reached a specified point in your website after clicking on an ad. Ask W...
25
May 25, 2021
Ep. 25: SEM and Pixels
What is SEM and how does it differ from SEO? How do I utilize a pixel? SEM is short for search engine marketing and is a form of online advertising. In essence, the process of SEM is a means to promote your business or product by utilizing online ads through search engines. A Facebook pixel can be associated with any Facebook ad campaign. It is a tracking pixel that you install on your web page, to monitor how many people reached a specified point in your website after clicking on an ad. Ask W...
25
May 25, 2021
Ep. 25: SEM and Pixels
What is SEM and how does it differ from SEO? How do I utilize a pixel? SEM is short for search engine marketing and is a form of online advertising. In essence, the process of SEM is a means to promote your business or product by utilizing online ads through search engines. A Facebook pixel can be associated with any Facebook ad campaign. It is a tracking pixel that you install on your web page, to monitor how many people reached a specified point in your website after clicking on an ad. Ask W...
24
May 17, 2021
Ep. 24: The Importance of Mobile Apps
If I already have a mobile responsive website, why do I need an app too? Many business owners don’t understand why they need to create a mobile app. In part, it’s because they don’t realize the functionality they’re missing out on with a mobile responsive website. But there is an assumption that creating an app will be an expensive undertaking and so shouldn’t be pursued until all other options are exhausted. This sounds logical on paper but often leads companies to settle for the sub-optimal s...
24
May 17, 2021
Ep. 24: The Importance of Mobile Apps
If I already have a mobile responsive website, why do I need an app too? Many business owners don’t understand why they need to create a mobile app. In part, it’s because they don’t realize the functionality they’re missing out on with a mobile responsive website. But there is an assumption that creating an app will be an expensive undertaking and so shouldn’t be pursued until all other options are exhausted. This sounds logical on paper but often leads companies to settle for the sub-optimal s...
24
May 17, 2021
Ep. 24: The Importance of Mobile Apps
If I already have a mobile responsive website, why do I need an app too? Many business owners don’t understand why they need to create a mobile app. In part, it’s because they don’t realize the functionality they’re missing out on with a mobile responsive website. But there is an assumption that creating an app will be an expensive undertaking and so shouldn’t be pursued until all other options are exhausted. This sounds logical on paper but often leads companies to settle for the sub-optimal s...