CMO Conversations with Tricia Gellman
Welcome to CMO Conversations – a podcast that takes you inside the mind of the modern CMO. Every other week, Drift CMO Tricia Gellman sits down with a different CMO and goes deep on their experience. What did their path to becoming a CMO look like? What a
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Recent Episodes
How To Hit Your Goals With Experimentation & A Remote Marketing Team (With Auth0's Martin "Gonto" Gontovnikas)
For many of us, remote work is a new experience brought on by the COVID-19 pandemic. But for Martin Gontovnikas (aka Gonto) it's just another day at...
Why Product Marketing Doesn’t Work Without Customer Stories (With Matterport’s Robin Daniels)
Forget about features. True product marketing is all about value. And to really demonstrate the value you provide to customers, the single best thing...
Billboards, Bulldogs & Branding: How Gong’s CMO Udi Ledergor Is Investing In People & Culture
Gong’s CMO Udi Ledergor will stop at nothing to celebrate employees (even if it means buying 52 different billboards to do it). In this episode, Tricia...
What Marketers Need To Know About Category Creation (With Emergence Capital’s Viviana Faga)
Creating a category is a career-defining moment for any marketer. Some are lucky enough to do it once. Viviana Faga has done it multiple times – having...
Introducing CMO Conversations With Tricia Gellman
Ever wonder what goes on inside the mind of a CMO? Us too. So we’re making it official and launching a brand new podcast to explore just that. Listen...
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