Episodes

Today, we’re talking all about easy Instagram story ideas! But first, I have a question. Have you joined our 30-Day Simply Stories Challenge yet? It’s been going on the month of October but you can still hop in! Here’s what participants are saying… I’d love to use stories for community building, so this idea feels perfect. This feels RIGHT for what I’m feeling lately. Plus, I know I need to use them, but I’m terrible at remembering to show up on stories, so this will be great practice! I’m all f...

The fun thing and the not-so-fun thing about writing is it can be a lifelong journey to improve your writing skills. And the more you know, the more you realize you don’t know, but one of our passions that flourished writers is you gotta start! Like you, you don’t become better by waiting to become better. Your writing skills become better by writing. Then growing as you do it. So it’s one of the ways that we have to just enter into the mess and be satisfied with doing the best we can showing u...

Pinned posts on Instagram – have you seen them? Y’all, I LOVE them. And there is a reason why you should use them. On a recent Insider Mentorship group coaching call, the question was asked about Pinned Posts and the most effective way to utilize this new feature. Now if you’re just hearing about Instagram Pinned Posts and don’t know what they are, it just means basically featuring a post at the top of your Instagram feed until you decide to unpin or switch it out with another post. Simply long...

Ever wonder how to secure public speaking engagements as a beginner? Or maybe you know you should speak, but you just can’t get over the fear of speaking. We all have to start somewhere is not real helpful advice, even though it may be true. So today my special guest is someone who’s coached some of the most influential speakers of our time. Mary Snyder is a speaker, speaker coach, author, event planner and tour producer with over 20 years in the Christian events industry, And she shares her kn...

Let’s discuss these 7 easy tips to up-level your productivity! As an online marketing coach, I get this question a lot – how can I spend time on Instagram AND email while writing my book, producing a podcast, or serving clients? I get it. As an entrepreneur myself, life gets a little overwhelming a lot of time time! So I put together a list of 7 things I do that up-level my own productivity. And here’s the thing – not all of these tips may work for you but I know at least a will, and perhaps i...

Do you have trouble (with time management) – deciding what to do first with your business? If so, you’re not alone, as you’ll see in my conversation with my pal and podcast coach, Wren Robbins. Wren is an award winning podcaster who has interviewed business owners, International Speakers, and New York Times Best Selling author. She helps business owners (like myself) launch their podcasts with a strategy for business growth. Wren has 2 podcasts: Don’t Wing It and Friends of a Feather, and she a...

Let’s talk Instagram following! Have you watched someone go viral only to see your own Reels dive? Do you wish you could gain more traction but the growth seems painfully slow? I get it. It’s tough gaining 5 followers but losing 10. In episode 6 of season 1 way back in the summer of 2020, we did an episode called, “The most effective way to build your Instagram following.” I made a bold statement: Slow growth is good and necessary! Do I still believe that statement now with the rise of Reels an...

Welcome to episode 46, all about marketing transformations. Community grows opportunity, y’all, and if you’ve been around here for any length of time I know you’ve heard me say that. And with every live training I release, we work hard to foster networking opportunities. So I wanted to share transformations our Authentic Online Marketing School graduates have experienced so you can hear for yourself that this training isn’t just a pipe dream for somebody else and won’t work for you! *This epis...

Let’s talk engaged readers! Recently I took a poll on Instagram asking what’s your biggest hang-up with email, and overwhelmingly the answer was what to write. Honestly, this is a struggle for most content creators because we have so much on our plates, and quite frankly, we tend to muddle the waters with our overthinking tendencies. *This episode contains either affiliate links or links to my products. Should you choose to purchase, the show will go on! Woo hoo! Resources Listen to Ep. 61: C...

In our episode last week, we discussed what to create for your newsletter freebie and ideas that I started with years ago when first entering the scary world of email marketing. By the way I want to let you know it’s not nearly as scary as you think or as we blow it up in our minds. So today I want to share something I suggest you do before creating your first newsletter opt in or possibly you already have one and it’s time to hit refresh and create a new one – which I’ve mentioned before is an ...

Let’s talk about your newsletter freebie. Along the way in the online journey, in our quest for writing a book or building a podcast, a ministry or even just feeling out what in the world we’re trying to accomplish in the online world, somebody mentions email. You should start an email list yesterday, they say. And you sit there thinking, how in the world do I do this? Where do I even begin? So, you slap something up on your blog or website that says, “Sign up for my newsletter”. Sooner or late...

Did you realize that knowing what to include in highlights are one of the best ways to feature your work? Recently, I talked about this in my weekly newsletter, the IG Insider, and how to introduce yourself to your audience through highlights, and by the way if you’re not subscribed to my newsletter, you need to, because I always share targeted ways to reach your audience and stay on the pulse of Instagram strategies, newsletter marketing, and entrepreneurial mindset from a Biblical perspective....

Ever wonder what in the world to share in your stories? Honestly, stories have always come easy for me (but I’ve been posting them since their inception about 6 years ago). With all the changes on Instagram and focus largely on Reels, followers and clients wonder how to fit in stories and if they’re even worth it. In today’s clip from a mentorship, Zoom training member Suzanne Joffrion is asking how to best target stories and what to share. Stories are where the DMs come into play. Why are DMs ...

How do you structure enough time into your day to do what you want to do on Instagram? Because really, you could spend your entire day and more because it is your business, so how do you structure enough time into it? INTRO: Well, that’s a loaded question, right?! So before we get into today’s topic, I want to let you know that everything I told Brenda in answer to her question is actually inside a resource we created at the beginning of the year that’s not only available to our Mentorship memb...

Are you planning an Instagram break this summer? Last week’s part one “when to take an Instagram break” advice was based on what I and others have done successfully so listen in this week for how to come back to Instagram. After you take a break, it’s hard to get the wheels moving again, especially when the job seems insurmountable. You can just hear it in Brenda’s voice, that she was already overwhelmed before she ever started to come back to Instagram. (I just want to clue you in that she DID ...

Do you ever feel like you just need a break from Instagram? Summertime brings a different schedule, often vacations, and at the time of this taping we’re in June, 2022! So, you may be thinking – when do I take a break? Is that a bad idea? That’s a valid question! Another thing to consider is, maybe you’re, well, tired of it. Like you’re just over it? Usually this happens because we’re burnt out on posting or just have too much on our plates or maybe it’s a busy season. This happens to me just ab...

Ruthie: We’re celebrating two years in podcasting by reviewing our top 5 episodes. This special anniversary show features our top Five most downloaded episodes for 2021 to 2022. Join my family team and I, as we share key takeaways from each episode. We’re so excited to share this with you. We’ve done some research and we’re gonna do the rundown now of the top five most downloaded episodes. So strap on your seatbelt, cause it’s going to go pretty fast! And here we go. Resources Listen to Ep. 6...

One of the best ways to grow on Instagram is to incorporate group Reels collaboration with Reels. We all know that Reels are the effective thing to use right now for growth and gaining more exposure. But when you collaborate, you get even more eyes because you’re sharing audiences. So a month or so ago, a few of us got together and did a Reel and several people had great questions about the process. In fact, just the other day inside our Insider Mentorship, Zoom training, one of our members, El...

Today’s episode is all about how to grow your biz with Alicia Byers! Alicia is a business coach who helps entrepreneurs create the right business plans and strategies to help them stay well-rested and avoid the hustle. She hosts the well-rested entrepreneur podcast and regularly secures clients on Instagram without having the pressure of a huge following and without being on the app all the time – two things we love to advocate here at authenticonlinemarketing.com! Today you’ll hear how she runs...

Hey friends, what’s my Instagram engagement tip? Read on to find out! This week’s episode is an excerpt from one of our Insider Mentorship Zoom calls where one of our members asked for my number one Instagram engagement tip. I’m pulling back the curtain to let you in on what I’ve been doing because I know it will work for you IF you take the time! So this brief episode may surprise you, but it definitely is what’s working right now. So listen in! *This episode contains either affiliate links o...

Hey y’all, today’s all about upping your Pinterest search engine game. Welcome back! Today my special guest is Sara Motes, a Pinterest strategist who helps service based businesses learn how to use Pinterest to get more email subs, website traffic, and dream clients. We are so happy you’re here, Sara, welcome to the show! *This episode contains either affiliate links or links to my products. Should you choose to purchase, the show will go on! Woo hoo! Resources Check out Sara’s website! List...

Today’s episode is a quick win containing two ways you can repurpose stories to Reels! A lot of times, we create this image in our minds that Reels is too hard, or we just don’t have the right content. We all make excuses, but actually you have the tools right at your fingertips! To repurpose stories to Reels, listen in! Welcome back. In the last episode, “How to overcome your fear of Reels,” I mentioned a story that I repurposed into a Reel which generated lots of organic comments. This Reel ...

How to overcome your fear of Reels Do you ever get all in your head about posting and experience a little spark of fear? It ignites then it starts catching. Pretty soon, you are frozen and can’t do anything! You can’t post, so you go back in your hole and decide “I’m not going to post today,” or “It’s not meant to be,” or “I’m too busy. I’ve got other things going on. Nobody cares.” If that sounds like you, today’s episode is for you because it’s all about fear of posting. Let’s talk Instagra...

Today we're speaking with Kim Stewart, host of the Book Marketing Mania podcast, all about podcast pitching for authors! The following reads as a genuine and lighthearted conversation between friends, and we hope you'll cozy up and join in! Click below for show notes! https://www.ruthiegray.mom/podcast-pitching/ Click below to take Kim's course, Podcast Pitching 101 for Authors! https://kimstewartmarketing.com/podcast-pitching-101-authors/ Listen to Episode 22, When to trust your instincts ...