Episodes

Does anyone even know what the hell is happening over on Threads? The Instagram algorithm is somewhat protective, but Threads seems to be showing all content to all people which just leads to a clusterfuck of complainers and trolls. To me, it’s illuminating the larger differences between the creators and consumers of social media. If you want to stand above the rest, take my advice, and be a creator. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find th...

For this Throwback Thursday episode I wanted to rerelease an episode I recorded about my journey as a PT-turned-online business owner. Monday’s episode was all about how you don’t need to “struggle” in order to be successful, and my story is just one example of that. Struggle has it’s place, but not every story needs it in order to have a happy ending. Rather, I’ve always asked myself “Could I keep doing this for the rest of my life?” and making the necessary changes based on the answer. If you ...

For whatever reasons, we—and by we, I mean society—tends to glorify struggling. We see overcoming obstacles as some sort of moral victory and that those who are successful must have struggled in order to get there. Does that mean you *need* to struggle in order to have success? Y’all, of course not. You can go through difficult shit AND you can be successful, but one doesn’t necessarily cause the other. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find...

This throwback is one from the archives (almost 5 years ago now!) but I continue to be a huge fan of this guest and if you aren’t already, you will be soon. Join me for an incredible conversation with Ben Patrick, founder of the Athletic Truth Group, and creator of the knee ability program that has changed my life. I know, that's a big statement. But I'm speaking my truth. Be skeptical. I don't blame you. All I ask is that you listen to the entire episode, hear what Ben has to say, and then dec...

It’s been a minute since I had the guest on the pod, but we’re changing that up today because this is a conversation you absolutely need to hear. I may talk about business most of the time nowadays, but I’ll always be the Movement Maestro at heart, and there’s something special about getting to nerd-out about movement with someone like Matt McInnes Watson. Really y’all, this guy is the real deal. We chat about all things plyometrics and the dynamic side of movement, the value in mastering the ba...

I just came back from a live event and while I really do like speaking at and running them, I do not enjoy going to them, which is why its a top priority for me to really get the most from them when I do go. There’s always a magic about being in the room and surrounded by people who understand your world and speak your language. It’s something we should all try, at least once. Let’s chat. (This episode is a re-run. Original release date was February 2, 2023.) Welcome to Maestro on the Mic, a ...

When people call you “obsessed,” take it as a compliment. There’s nothing more magnetic or awe-inspiring than someone who’s absolutely obsessed with what they do. So if you’re the kind of person that gets obsessed with every little thing you do, lean in. That shit is your superpower. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement...

In life there aren’t “winners” and “losers.” There’s room for every single one of us the succeed, to “win,” to do this “right.” To me, that means that failure, in the way it’s typically thought of, doesn’t really exist. In every moment, we have a choice to think about our actions and respond differently. So really, the only failure is choosing not to try again. Let’s chat. (This episode is a re-run. Original release date was July 9th, 2020.) Welcome to Maestro on the Mic, a podcast that helps...

The thing about being vulnerable, leading from the front, and posting about your life and your business online is that someone’s always gonna talk their shit. So many people I work with are conditioned by culture and society to stay quiet in order to be “accepted” but y’all, that’s not real acceptance! Hiding yourself away like that is unsustainable, and you should be out here, showing the world who you truly are. That’s how you find your people. If the fear of ridicule is holding you back from ...

How do you explain what you do to potential clients when what you do is hard to explain? I gotchu. In life and in business, shit takes time to refine. As in all things, getting good at getting succinct is a matter of reps, reps, reps. Sometimes you have to say a lot before you learn to say it well. Let’s chat. (This episode is a re-run. Original release date was September 2nd, 2021.) Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more p...

There’s this idea that the only and/or best way for your online business to be successful is to coach people through a transformation you’ve had yourself—you need to be your own niche, and your avatar should be a past version of yourself. Sure, it might be “easier” to do it that way, but I call bullshit on that being the only way to succeed. Leaning on your expertise can work just as well as leaning on your backstory. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online busin...

If you’re an online business owner, or hope to be one someday, there are 10 things you need to understand. So many people hop online and think running an online business will be a quick way to make money or that things “should” happen a certain way, but take it from someone who’s been in the game for a while now, it’s not as simple as just creating a course and making a ton of money. Let’s chat. (This episode is a re-run. Original release date was November 18th, 2021.) Welcome to Maestro on t...

Not everyone who plays the game of business gets to win, but there is one trait I see that’s a huge predictor of whether or not someone will succeed online. Sure, there are some qualities that can’t really be taught, but the great news is that anyone learn, develop, and work for this X-Factor. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka Th...

This throwback was recorded aaaaall the way at the beginning of Covid, but everything I say remains true today. It’s not always pleasant, but you’ve got to take an honest look at your life and take radical responsibility—for all of it. The good, the bad, and the in-between. It may not always be your fault, but unless you accept that it is your responsibility, you won’t be able to get anywhere meaningful. (This episode is a re-run. Original release date was April 23, 2020.) Welcome to Maestro o...

Do you really want to spend all of your very precious, very limited time on earth catering to a company that doesn’t give two shits about you? Or do you want to create meaningful things for actual humans who appreciate what you do? We’re not just business owners, we are creatives, and if you spend all your creative energy pandering to an algorithm that doesn’t even reflect what your people actually want… well that’s a quick way to burn yourself out and give up. Let’s chat. Welcome to Maestro o...

People out there (yeah, I’m talking about you) are afraid to commit to doing the thing because they’re afraid of wasting their time. Yes time is finite, but committing to something, whether it “turns out” or not is never a waste if we focus on all the things we gain by having done it in the first place. Nothing is a waste of time when everything is an opportunity to learn. Let’s chat. (This episode is a re-run. Original release date was July 15, 2021.) Welcome to Maestro on the Mic, a podcast...

Having an email list is something I’m very passionate about for all online business owners because when it’s all said and done, your email list is the only thing you really “own.” If you want to social media-proof your business—and you SHOULD—then you need a way to get in contact with and talk directly to your potential clients and customers. Enter: your email list. It’s not enough to just have one, you gotta be writing to it, too! In today’s episode I’m sharing 3 points I focus on when writing ...

I’m all about consistency in posting on Instagram, and ideally posting every damn day, but with posting daily comes the fear of running out of content to make. What if I told you I knew three easy steps you need to take to make sure you never run out of ideas for content again? No, it’s not too good to be true, it’s legit, and it all starts with noticing the world around you. There’s content in every thing we do because it’s all inter-connected. The hardest part is paying attention. Let’s chat....

Should you always display your prices? Are there times it makes sense not to list them? Y’all already know I’m gonna tell you to do whatever the hell you feel like doing, but personally, I always list my prices, and if you really want to know my opinion I think you should too. I’m not trying to deal with people and their problems with spending money on my services, but hey, to each their own. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find their pass...

We’re going way, way back to episodes 52 and 54 for this week’s Thursday Throwback, and for a sentimental reason. These episodes features an interview I did 6 years ago now with strongman Bud Jeffries. Bud passed away 2 years ago this January 21st, but the legacy he left is still impacting people today. The way his wife speaks about him and continues to share his message is something really beautiful, and I wanted to do the same in whatever small way I could. It’s a long-ass episode because Bud...

Look, selling doesn’t have to be sleazy. You’re not selling snake oil, you’re selling real solutions to the real problems of real people—they WANT your product. If you want to up your selling skills and get out there like an advanced biz owner, you already know what to do. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, a...

I’m a huge fan of hosting live events, there’s just something about them that’s magical. I’ve been hosting events for years so I’ve picked up a thing or two about the best way to run one. If you’ve been considering hosting an in-person event, let this be your sign to do the damn thing, and I’m breaking down exactly how to do it. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm y...

We have all these mediums now that need all different types of content, but what the hell goes where? Emails, blogs, YouTube, podcasts, and social media (oh, my!) are all places you might want to be talking about your niche, but they all have very different use-cases and even more different “languages” that are spoken amongst them. Maybe you’ve seen people repurposing ideas amongst their various platforms, and that’s actually a good thing. Why? Well you’ll just have to listen to find out. Let’s...

Should you start an online membership? No. No you should not. I say this as someone who actually *does* run one, but many membership models out there aren't all they're cracked up to be, and the dream of “effortless, passive income” isn’t real. Buuuut if you’re going to ignore me and start a membership anyways, here’s how I’d do it. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I...