Episodes

37
May 14, 2020

037 Danielle Cuomo: Get All the Benefits of Medical Office In-House Staff with a Virtual Assistant

All the Benefits of Medical Office In-House Staff with a Virtual Assistant In this episode, Barbara and Danielle discuss: The role of a virtual assistant in a medical office. What a VA can do and how they can be HIPAA compliant. Questions to ask when looking for a Virtual Assistant. Key Takeaways: Many virtual assistants are hired as part-time, if you are looking for quick responsiveness and turn times, you may consider looking only for full-time virtual assistants. There is HIPAA certificati...
36
May 7, 2020

036 Dr. Andrew Bern: Emergency Medicine Expert Discusses Telehealth

In this episode, Barbara and Andrew discuss: How Telehealth services can be utilized by doctors. The changing of telehealth right now due to the Coronavirus. Different forms that telehealth can take. Key Takeaways: While recently popular, telehealth has been used for years, including by the VA for psychiatric services for a backlog of patients, and remote patients with NASA doctors. To know which telehealth service is correct for you, you must first know why you are wanting to utilize telehea...
35
April 30, 2020

035 Dr. Michael Platt: Stress and Increased Adrenaline CAN actually be treated successfully with hormones

Platt Pictures 064.jpg Stress & Increased Adrenaline CAN be treated successfully with hormones In this episode, Barbara and Michael discuss: What doctors need to know about the CoronaVirus and adrenaline. Conditions caused by and related to excess adrenaline. How to reduce the adrenaline in our bodies and other benefits of progesterone. Key Takeaways: The brain uses more sugar than any other part of the body. Any time the body detects a drop in sugar, it releases adrenaline. The best source o...
34
April 23, 2020

034 Susie Moore: Life Coach teaches us how we can appreciate ourselves and others despite stressful times

susiemoore0281.jpg In this episode, Barbara and Susie discuss: The control that we have inside, both in our homes and in our minds. Coaching versus therapy. Social distancing versus emotional distancing. Key Takeaways: The judgment from others is what keeps us stuck. Coaching is about being only in the present and living an incredible life now. You are allowed to want more. Beliefs are so powerful and understanding those can help you to move forward. “Live in your self-directed life where yo...
31
April 2, 2020

031 Marcella Allison: How to be Empowered as a Female Professional Without Being a Bitch

In this episode, Barbara and Marcella discuss: The need for retraining women to stand out and take credit for our accomplishments and authority in a way that is recognized by all. The five keys for authority Crashing through the glass ceiling with women supporting women and men supporting women. Key Takeaways: We have to communicate to men at the highest level in the language that they understand, including specifics and numbers (which you may need to research beforehand). Start with an I sta...
30
March 26, 2020

030 COVID-19: How to Help Your Patients While Minimizing Your Own Risk

In this episode, Dr. Barbara Hales discusses: How telehealth solutions are changing the handling of the pandemic. The steps being taken by HHS and CMS to expand telehealth services. The ever-changing environment of resources for COVID-19. Key Takeaways: Call ahead before you go to the doctors to do what you can to ensure 6 feet of space between yourself and others. If you’re not using telehealth, consider looking into it to better serve your patients without risking your own health. The Coron...
March 2, 2020

029 Justin Goodbread: Finances Made Simple to Reach Your Goals

Justin Goodbread: Finances Made Simple to Reach Your Goals In this episode, Barbara and Justin discuss: What it takes to grow a business for a profit. Planning your leadership is a key for growing your business to a profit. What it takes to sell your practice to different types of buyers. Key Takeaways: It takes more than just throwing dollars at marketing. You need to know who you are marketing to and prepare the prospective patient/client for a future sale. Know who your ideal patient is a...
Feb. 12, 2020

028 Nick Usborne: Why Conversational Copywriting Works

In this episode, Barbara and Nick discuss: What copywriting is and, more specifically what conversational copywriting is. The shift from hard-charging to conversational copywriting in your marketing messages. Tips for better results in conversational copywriting. Key Takeaways: Copywriting is the craft of using words to sell and it is everywhere. With conversational copywriting, imagine speaking to your target person one-on-one face-to-face and use natural, raw enthusiasm, not fancy marketing...