Tricks of the Trade(mark)

Recent Episodes

Why artificial intelligence will not replace trademark lawyers

Posted January 15, 2020 • 00:04:38

Although artificial intelligence (AI) has a tremendous impact on many aspects of our life and business, there are some critical areas that are not and...

Practicing what we preach

Posted January 8, 2020 • 00:03:18

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Tips for brand owners in the new year

Posted January 1, 2020 • 00:05:34

What is a trademark audit and is there a need for one in your business? Whether you are thinking of creating new trademarks or evaluating the effectiveness...

USPTO Trademark Acronym Guide

Posted December 25, 2019 • 00:03:46

Any idea what TTAB, TMEP, TEAS, OG or TES stand for? Then listen to this fascinating podcast where Erik discusses the use of acronyms when it comes...

Making trademark bloom since 1999

Posted December 18, 2019 • 00:06:20

In this podcast, Erik reflects on establishing his trademark business 20 years ago and the immense benefits his firm provided his clients.