Episodes
Jan. 14, 2025
350 Algorithms Change, Humans Don't + Other Modern Marketing Truths You NEED To Understand
Today, we are delving into the crucial topic of building trust and becoming a better marketing strategist in your own business. There is nobody more qualified to chat about this topic than Jonathan Goodman, founder of the Personal Trainer Development Center. In this episode, Jonathan sheds light on everything that is WRONG with modern marketing right now. In particular, we chat about... avoiding the pitfalls of over-reliance on social media creative marketing strategies designed to engage a...
Jan. 9, 2025
349 We're BACK with Season 15! New Years Update + Marketing Predictions for 2025
We're BACK with Season 15, baby! Not only are we celebrating 15 seasons of the podcast, but we're also celebrating 7 years of the Visionary Life Podcast. Yes, you read that right. We have been creating, producing, and sharing weekly episodes for 7 whole years. I still remember when I started this podcast with NO clue what I was doing, and I would travel around Toronto on public transit and show up at people's studios, offices, apartments and bring them to my tiny bachelors apartment to record...
Dec. 12, 2024
348 A Week with Kelsey: Balancing Family, Fitness, and Running a Company
This week, I’m pulling back the curtain on what a week in my life really looks like. Of course, every week is different. But I wanted to sit down 7 days in a row, and record what happened behind the scenes. I chronicle: what I eat to stay fueled (and how I keep meals mega simple around here) what I do during my 2 days of child-care how we fit in a 1x weekly date night spending as much time as possible with Freddie each week, and taking him on adventures and more! Like many of you, I (try...
Dec. 5, 2024
347 Three Effective Ways to Grow Your Business Without Social Media
Growing Your Business Beyond Social Media in 2025: "One of the things that I hear from my clients is that they feel like they don't want to be on social media forever or that they hate social media.". What about you? Are you... Frustrated with the Social Media Algorithm? Not seeing the results you once were? Wondering if there's a better way to build your business that doesn't rely on Social Media? We're diving into growing your business without relying on social media in this episode of th...
Nov. 22, 2024
346 Life Update: Thoughts on Taylor Swift, Core Value & Florida Recap!
Back with a Solo Catch Up Episode this week! In this short solo life update, I'm talking about: Florida trip recap: do I regret travelling with my 11 month old? How did it go? How much does a Santa Claus at the Mall make ($$$) Why it's important to know your Business Core Values when making decisions! Black Friday Sale Ideas Ryan Holiday vs. Taylor Swift & MORE! Enjoy, visionaries! Thanks for tuning into this episode. All links, events & offers can be found below. Episode show notes ca...
Nov. 7, 2024
345 Get Out of a Business Funk! How to Overcome Tough Days as an Entrepreneur
It’s easy to get caught in a business rut or funk, and the reality is that there will be highs & lows at every level of your entrepreneurial journey! The secret lies in how you manage your funks, and having the right tools to ride it out and to lessen the impact it has on your mood, your motivation and your mission to create impact in this world! In this episode, I share 5 ways to get out of your funk and overcome challenging times! Give this episode a listen anytime you're craving a business...
Nov. 4, 2024
344 Level Up Your LinkedIn Game (Insights From My 30-Day Challenge!)
What's working when it comes to Social Media Marketing, right now? If you ask me... it's LinkedIn! (psssst: follow me there! https://www.linkedin.com/in/kelseyreidl/) Even though LinkedIn has been around for 20+ years, it's more alive than ever before - especially for B2B interactions and industry-specific content. LinkedIn is also a great platform for new online business owners, because it supports thought-leadership by facilitating professional updates, creating space for professional con...
Oct. 30, 2024
343 How Mike Fata lost 100lbs and built a $100M business
Today we're diving into the inspiring journey of CPG founder and mentor Mike Fata, a nine-figure entrepreneur and co-founder of Manitoba Harvest. In this episode, we explore Mike's personal brand strategy (he's CRUSHING on LinkedIn), treating platforms like Instagram as dynamic trade shows, and the importance of building genuine community connections. Mike shares invaluable insights on engaging with content, the necessity of continuous self-improvement, and optimizing your schedule for high-RO...
Oct. 17, 2024
342 Life Update! My take on Digital Courses, 5 traits of happy women & asking for a sign
Welcome back to another solo show. We're going ALL over the place in this one, because why not! In this episode, I discuss: My take on Digital Courses and why they're not selling as well as they did 5 years ago The 5 traits of happy women article that I read (tune in to find out if you embody any of these 5 traits... or ALL of them!) The crazy story of asking for a sign from my mama (who is passed away) and then getting it 3 days later at my Thanksgiving Dinner Time stamps: 00:00 Embrace s...
Oct. 7, 2024
341 Your Q4 Marketing Guide: Try These 3 Strategies to STAND OUT!
Your Q4 Marketing Guide: Try These 3 Strategies to STAND OUT! We ALL need to shake up our Marketing & Visibility Strategies, sometimes :) We dig into a few easy-to-implement tactics in this weeks episode. 1. Experiences Over Transactions
Sept. 27, 2024
340 Life Update! This week was CHAOS (a true 10x leap!) + LinkedIn Success Strategies
It's a solo show! Catching you up on where I've been, how wild September has been, and what I'm doing to recover. I also chat about... Event Dress Codes: how I feel about formal attire (& why our upcoming event is a casual vibe) The Balance of Motherhood and Business - it's a constant juggle My current LinkedIn Posting Strategy & the results that I am getting + learning experience The T.A.P.E Framework for posting & creating content Resources Mentioned: Book Recommendations: 10x is Easier...
Sept. 8, 2024
339 Musings on Redefining Maternity 'Leave' for Ambitious Female Entrepreneurs
As we transition from the lively summer months into the reflective autumn season, I've been pondering the last eight months since welcoming my first baby in December 2023. In today's solo riff, I'll dive into my unique maternity experience, navigating the entrepreneurial landscape without taking a traditional maternity leave. I'll share how personal factors like my baby's sleep patterns and my drive have influenced my business decisions, and how I've managed to maintain a solid foundation buil...
Aug. 22, 2024
338 The 7 Must-Have Character Traits for Successful Online Entrepreneurs
In today's episode, we're diving deep into the vital character traits that every entrepreneur should cultivate in order to thrive in their business growth journey. We'll explore the importance of resiliency, decisiveness, and the art of balancing multiple life areas to avoid burnout. PLUS I share practical time management strategies, including how I block my day to fit in work, family, and personal growth and why believing in oneself is crucial amid the unpredictable nature of business success...
Aug. 14, 2024
337 You Shouldn't Rely on ChatGPT / A.I. for your Content Creation (Here's Why!)
As digital-first entrepreneurs, staying ahead of the competition by keeping up with the advancements in technology is a top priority (albeit a very overwhelming one!) When social media platforms evolve (goodbye Clubhouse, hello TikTok!) we must shift our entire game plan. But you might be wondering if there are disadvantages and downsides to incorporating more A.I. into your social media, blog or content marketing strategy?
July 26, 2024
336 Five Tips for Surviving the First Year of Your Online Business
In today's solo episode, Kelsey dives deep into the highs and lows of your first one to two years of running an online business - and how to stay the course, even when it feels hard! We talk about: - Income instability and financial management - Not taking rejection personally - Embracing both highs and lows in the entrepreneurial journey - Building relationships in early stages - Monitoring and adapting marketing strategies - Distinction between "fast lane" and "slow lane" clients - Hob...
July 15, 2024
335 Five Unconventional Strategies to Attract New Clients This Summer
In this episode, I'll explore Five Unexpected Ways to Generate New Clients this Summer (& anytime!) We talk about things like: Leveraging the 20% rule to foster creativity, Creating content in engaging environments, Hosting in-person events to strengthen community ties, Following fresh energy by developing new projects, And the importance of getting outside your usual workspace to make real-world connections. Whether you're feeling the summer slowdown or looking to shake up your marketing...
June 20, 2024
334 Jesse Cole, Owner of The Savannah Bananas, Tells ALL!
Jesse Cole is the Owner of The Savannah Bananas, creator of @bananaball, Speaker Author (Find Your Yellow Tux) and a guy who owns 9 Yellow Tuxedos Fans First Entertainment. His teams have welcomed more than one million fans to their ballparks and have been featured on MSNBC, CNN, ESPN and in Entrepreneur Magazine, but it wasn’t always sunshine & bananas in Jesse’s world. Just over 5 years ago he and his wife Emily were sleeping on an air mattress after draining their bank account, about to tak...
June 4, 2024
332 Time Management Tips, Deep Questions, and Working Mama Musings (Solo)
In this solo show, I am chatting about: The importance of Building a Strong Community and Prioritizing Joy Tuning into your priorities. Time Management Strategies and Identifying tasks to do more of, eliminate, or delegate + Prioritizing activities that bring joy. Toronto Recap! Nerves and preparation for the live training session, challenges of balancing work and prepping for the training, and a serendipitous moment My honest reflections on the evolution in the podcast and the importance o...
May 28, 2024
331 She Turned Celiac Disease & Being Sober-Curious Into A Business (The Story Of JÜJ Digestive Bitters )
In today's episode, I sit down with Functional Gut Health Dietitian, Breathwork Teacher and Founder of JUJ Bitters Meg Gerber. JUJ was a product born out of Meg's journey with celiac disease and passion for next-level wellness. Meg is an absolutle powerhouse as a Dietitian and as an Entrepreneur. Her vision is so strong and she truly practices what she preaches. Meg is a wealth of knowledge and in this episode she shares the personal and professional milestones that led to the creation of Juj...
May 16, 2024
330 Mike Tyson's Mindset, Detoxing from Social Media, and Dreaming of my Deceased Mama (Solo Show)
We're back with another SOLO episode this week. I'm diving into some life-changing insights and personal reflections after eight days off Instagram (teaser - I found a LOT of clarity and focus!). I also recap a crazy dream bout my late mother, and thinking about how to maintain spiritual connections. As well as the fascinating transition of our thirties, finding balance outside of work, the podcast I listened to about the mindset of Mike Tyson and MORE! It goes ALL over the place, so let's di...
May 7, 2024
329 Life Update, My 90 Year Old Friend Clarence, IRL Meetups are THE BEST (Solo Show)
Welcome back to another SOLO episode of Visionary Life! Today, I am bringing you an unscripted update straight from the heart. I talk about: A personal update on the ongoing adventure in motherhood while running a business, and trying to fit it all in (and my thoughts on returning to work part-time post-childbirth and managing work-life balance) Conversations with a 90-year-old man named Clarence and the life lessons derived. Recap of a recent IRL meetup that I hosted with 12 small business...
April 30, 2024
328 Melissa Ramos is Unveiling the SECRETS to Online Business Success!
Melissa Ramos is the powerhouse behind SexyFoodTherapy and the best-selling online program, Sexy Lady Balls. She helps women struggling with autoimmune and hormonal issues feel sexy from the inside out through Nutrition and Chinese Medicine. With appearances on CTV, The Social and gracing the stage at TedX, Melissa is a force and is especially savvy with Social Media and building an Online Business (she's an O.G. in the online space! Join our FREE Lakeside Chat with Melissa Ramos about Growin...
April 23, 2024
327 Real Talk with My Business Besties
Today, I'm sitting down with my own Business BFF's Krista and Steph and we are diving deep into the realm of building and scaling a successful business as online entrepreneurs. I always love these conversations where I am a fly on the wall in conversations between various entrepreneurs, so I hope you enjoy this casual chat between the 3 of us. We've all been in this world of Online Business for many years, and love to share with you what works (& what doesn't). We talk about... 04:59 Our lov...