Episodes

In this episode, we’re talking about some of the common marketing mistakes we see our clients making in the health and wellness industry that are so easily fixable. Marketing Mistake #1 First, we’re talking about clarifying your messaging to connect your solutions to the people that need them most. Marketing Mistake #2 Second is something that isn’t unique to the health and wellness industry, but it certainly run rampant here! That’s a failure to make your client the hero of their own story....

What is up Shakers? Welcome to Worth Your Salt, the podcast that helps you shake up your marketing game in the health and wellness industry. So pull up a chair and let’s dive in. We are super excited, and today we’re gonna be talking all about demand generation.So how do we define demand generation and why should we concern ourselves with this shift? But more importantly, especially here on Worth Your Salt, where we talk about ROI, how do we measure success? In today’s episode, we’re talking abo...