What It Means: A Forrester Podcast

Recent Episodes

AI’s Impact On The B2B Buying Cycle, Healthcare, And US Jobs

Posted January 22, 2026 • 00:25:03

Find out how AI is being used by B2B buyers and healthcare consumers, and get the latest forecast on the impact of AI on US jobs.

Women In Security, Holiday Shopping Trends, AI Agents In Content

Posted January 8, 2026 • 00:27:59

Happy New Year! We kick off 2026 by unpacking lessons from 2025 and what they signal for the year ahead. This episode brings together security, marketing,...

SolarWinds’ Lessons For CISOs, AI In B2B Sales, Shopping In Answer Engines

Posted December 11, 2025 • 00:29:25

The holiday season is in full swing, and as retailers vie for consumer dollars, some of the biggest ones are branching out to answer engines like ChatGPT...

Predictions 2026: Breaking Down Three Of Our Boldest Predictions

Posted November 13, 2025 • 00:20:42

It’s Predictions season here at Forrester. We recently published our 2026 predictions across a variety of business functions, industries, and geographies....

AWS Outage, Safety On Meta, ChatGPT’s AI-First Browser

Posted October 30, 2025 • 00:20:24

Recently, a very bad day for AWS became everyone else’s very annoying day. And while the disruption was fairly short-lived, there are longer-term...