What It Means: A Forrester Podcast

Each episode of the What It Means podcast features Forrester analysts providing their unique perspective on the latest news and trends impacting marketing, CX, and technology leaders.

Listen to latest episode

What It Means: A Forrester Podcast Cover Art

Follow Our Podcast

Recent Episodes

IT Industry Breathes A Sigh Of Relief In API Case

Posted May 20, 202100:26:41

Will software developers have to review every API they developed in the past decade? Thankfully, no. Analysts David Mooter and Sandy Carielli explain...

What Is A CX Tech Portfolio?

Posted May 13, 202100:24:47

A customer experience (CX) technology portfolio is both a select set of tools and almost everything your organization uses. Principal Analyst TJ Keitt...

The Pandemic’s Long-Term Lessons For Retailers

Posted May 6, 202100:28:15

As reopening slowly begins, we’re joined by VP and Principal Analyst Sucharita Kodali to explore how the pandemic has reshaped the retail industry...

The Secret To Installing Creativity In Your Organization

Posted April 29, 202100:37:18

How do you install creativity in your organization to drive growth? VP, Principal Analyst Ted Schadler and Principal Analyst Jay Pattisall provide some...

Will Vaccines Bring Travel Back?

Posted April 22, 202100:29:19

The travel industry is ready for a much-needed boost. Will vaccines deliver it? Principal Analyst Tom Mouhsian walks through the many facets of this...