Each episode of the What It Means podcast features Forrester analysts providing their unique perspective on the latest news and trends impacting marketing, CX, and technology leaders.
Global Head of eCommerce Cyril Lamblard discusses Nespresso's digital transformation from a centrally managed eCommerce team of seven people to a matrixed...
Forrester Principal Analyst Chase Cunningham describes how Russia's cyberattack on U.S. infrastructure sends a critical message to firms: Prioritize...
Vincent Bastid, CEO of the European Financial Management Association (Efma), discusses the necessary reinvention of financial services — and how firms...
John Lincoln, customer experience leader at Duke Energy, and David Schoenberg, director of customer experience at PG&E, discuss how utilities are...
Forrester Vice President and Principal Analyst James McQuivey interviews Prat Vemana, vice president online at The Home Depot, to understand how the...