He Said, She Said: Razor Branding™ Podcast
The He Said, She Said, Razor Branding™ Podcast is hosted by Jaci and Michael Russo, covering topics like entrepreneurship, B2B marketing, messaging for your target audience, and of course, building your brand. Together, they provide branding insight, tips
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Recent Episodes
Do Advertising Awards Build Your Brand?
brandRUSSO was born in February 2001, and like most agencies, we entered our work in all of the award shows, winning more than our fair share of local,...
Naming Your Brand
Having a great idea for a business might be the easy part, getting started is a bit harder. One of the most important processes of starting a new company...
Television Advertising
With so many media channels out there, it can be hard to figure out which one is right for delivering your message to those who need to hear it most....
Power of Radio Advertising
Traditional advertising is still worth your while. Depending on your audience and message, radio advertising could really be magic for your brand. ...
7 Reasons You Can’t Crowdsource Your Brand
Crowdsourcing, what’s not to like? You get a logo, an ad, or virtually anything else for your brand, cheap and fast. Well, that’s the problem,...
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