Episodes

Today’s episode of the Seniorologie Podcast is a special one! You get to listen in to a live coaching call with one of my students from the Social Media Academy, Meredith. Meredith is a senior portrait photographer in the Dallas-Fort Worth area. Today, our chat was all about social media and building spokesmodel teams as a senior portrait photographer. I wanted to share her chat on the podcast because some of her questions may help you run your own business with more confidence! So grab your not...

Last week, we discussed how to get more leads for your senior photography business. But, what happens after you get those leads and people decide they want to book? Today, I’m going to share with you my exact booking workflow so that you can covert those leads into booked clients! When I first started, I definitely didn’t have a good system in place. This came with time, but I think now, it’s become a part of my client experience and makes it easier for me to book more clients. Booking clients ...

If you’re struggling to get leads for your senior photography business, then today’s podcast episode is for you! I’m sharing tips on how to get more leads for your business because let’s be real, we know we need those leads to stay booked and keep our ...

Can we as business owners really do it ALL? I’m often asked this question by my students and the reality is that no, we can’t do it all. It’s hard, if not nearly impossible to do it all, all the time. The truth is sometimes I’m really good at juggling ...

The term “marketing” is thrown around a lot in business and I think sometimes it is used to describe a whole bunch of things. While we could definitely talk about this topic for days, I want to focus on two parts of marketing that every photographer should know in order to share and market their business successfully! Today, I want to share two marketing terms you need to know as a senior portrait photographer. I truly think everyone should know these terms!! By definition, marketing is the acti...

Being a senior portrait photographer means that showing up on social media is really important to the success of our businesses… even if we wish that wasn’t the case. Raise your hand if you pose one or two photos after a session is over and think that’s enough of a social media workflow for your senior sessions. No shame here, I did the same thing for such a long time! But the truth is that one or two pretty edited photos doesn’t really tell the whole story of what it’s like working with us. To ...

When it comes to booking a photographer, there’s so many things that go through a client’s mind. Today, I want to talk about some common client objections and how we can overcome them so they’ll book with you – and be excited about it! What “objections” are you talking about? An objection is just an uncertainty or lack of knowledge about something that could prevent a potential client from booking. It is simply something they don’t know the answer to – and it’s a chance for us to educate and hel...

As senior photographers, it’s important that we create a positive and welcoming experience for our clients. Anything that’s a little different than the standard experience helps you create something even more meaningful for your clients – and is another point you can use to help yourself stand out in your market. One of my favorite experience upgrades is a Style Closet for our clients! Style closets solve two problems: what your clients should wear AND how to stand out in your market. Why a Styl...

Episode 53 of the Seniorologie Podcast is live today! And it’s such a special episode. Today, I’m chatting with a special guest: Sean Brown of Sean Brown Productions. Sean is a senior portrait photographer in Vancouver,

Last week, we talked all about how important it was to market and think of our senior guys as senior portrait photographers. Our business isn’t just for the ladies graduating! In today’s episode, we’re digging into some posing tips for senior guys. I know that sometimes it can feel like the girls are easier to pose. And I get it: there’s less variety, they don’t have as many outfits, and fewer props, too. But, I promise you, it’s WAY easier than you think! Posing for Senior Guys The truth abou...

Let’s hear it for the boys! Anyone else think of that 80’s song or am I just dating myself? I wish we were doing a deep dive into 80’s music now… but we’ve got an even better topic for today’s Seniorologie Podcast episode.

Let’s face it: as senior portrait photographers, posing is an incredibly crucial part of our job. We could take the most perfect photo technically but if our seniors are uncomfortable or don’t feel flattered, who cares?

Any other senior portrait photographers out there have a senior model team? We’re almost 50 episodes into The Seniorologie Podcast, so by now, you know I truly believe in the power of a model team. I also believe that it’s one of the best things I did ...

How many times have you thought “the Instagram algorithm hates me!! No one is seeing my posts!” and wanted to give up on Instagram altogether? Believe me, I get it. It’s way easier to blame the algorithm than looking inwards and seeing what we could do...

A question I’m asked a lot in my DMs and Seniorologie Facebook community is whether or not you should be contacting seniors (who are teens!) on social media. Let’s face it, no one wants to be creepy while they’re online!

Have you ever been ghosted? I don’t mean ghosted in your dating life but ghosted when it comes to clients. To be honest, I’ve been ghosted in both areas of my life and it sucks! But it really sucks when you work so hard on becoming a senior photograp...

Today’s episode is part two of a LIVE training inside the Seniorologie Community on Facebook where I answer member’s questions about senior model teams!! Part two is all about how to communicate to potential models (hint – DM them on Instagram),

Is social media enough to build a spokesmodel team? The short answer is no! 🙂 It is not the only thing you should be using to recruit models for spokesmodel teams! In today’s podcast, I am sharing part one of a live training I did inside the Senioro...

How would it feel to already have a completely booked calendar full a spring senior photo shoots? Pretty good, right? One of the things I struggled with when I first started in senior photography is getting seniors to book before the actual season in which they wanted the shoot. It was super common for them to wait until the last minute to book meanwhile I was freaking out thinking I had no clients and no booked sessions! It is a lot less stressful to know what you have coming up as far as photo...

You’ve probably heard the term social proof but do you know what it means, why it matters and how it can help you get more clients for your senior photography business? In today’s episode of The Seniorologie Podcast, I am sharing what social proof is,

Over the years, I have made plenty of mistakes when recruiting senior model teams. And I see other photographers making the same mistakes every single year. So, I thought this would be a great topic for today’s podcast. In today’s episode, I am sharing three mistakes you might be making when it comes to recruiting models for your team. Not only will we talk about this mistakes, but we’ll talk about how to fix them so you get the best applicants possible!! The Seniorologie Podcast is a weekly po...

It’s no surprise that along with everything else, education for photographers has changed this past year. In person events got cancelled and we had to find new ways to continue to educate ourselves so that we continue to grow our businesses.

Styled model shoots are essential to having a successful model team! Not only do you need to do shoots in order to give your models content to help them market and promote your business… But, you need to give them a chance to experience what it is l...

Part of having a senior models is picking the right models for your spokesmodel team. When I first started, I asked for names from a friend and reached out to those people myself, asking them to do this new thing called a spokesmodel team. After that, I started having people want to be a part of the team! By then, I needed a way to choose which girls best fit my brand and my goal for the team. In today’s episode of The Seniorologie Podcast, I am sharing 3 tips for picking the right models for yo...