Episodes

88
May 9, 2023

Episode 88: Auctioneers Need to put the Sellers First

Mike Brandly joins us in the studio to discuss the differences between white-label online bidding software versus online marketplaces. We also talk about the use of the Buyer’s Premium and why the industry still has push back from a few auctioneers that have a hard time justifying why they don’t utilize a BP. As always, Mike is full of insight and a great guest so enjoy the show. MIKE BRANDLY BLOG
87
April 20, 2023

Episode 87: Maximizing YouTube Video Marketing with Jeb Brantner

Did you know that YouTube is the 2nd largest search engine in the world? Did you know it was owned by Google, the largest search engine? We are joined by professional YouTube marketer and all around great guy Jeb Brantner, who is the marketing coordinator for United Country Real Estate. He takes us through the reasons why YouTube is a very important tool for real estate and auction professionals to use in their business, then dives in deep with key tips to getting the most out of your videos pos...
86
April 18, 2023

Episode 86: Commercial Office & Industrial Space with Russell Hughes

We are joined by premier commercial broker & consultant Russell Hughes, as he discusses the pending surge of vacant office space that is hitting the markets and what to do with it all. We also talk about industrial warehouse space the coming growth potential in that market segment. Huge amounts of warehouses are being built with many more millions of sq/ft to come in the future. Lots of great information from a seasoned commercial real estate consultant. Enjoy the show. Hughes Realty Advisors
85
April 14, 2023

Episode 85: Email Marketing Best Practices with Kayla & Natalia

We are joined in the studio by the talented marketing team of Kayla & Natalia to discuss several Email Marketing techniques that will drive higher open rates and create stronger engagement and retention. These two are killing it with digital marketing and their experience with email campaigns, managing post blast metrics and tuning the process to achieve maximum results is paying off in a huge way. We talk about a lot of best practices that will help you secure higher open rates and build a loya...
84
April 6, 2023

Episode 84: Digital Flipbooks and Car Wraps with EMS

We are joined by the professional project marketers at Enhanced Marketing Solutions (EMS) to discuss the huge opportunities that exists with digital flipbooks. These are an extremely way to get powerful visual marketing messages out to prospective buyers on upcoming auctions and traditional listings, as well as they can be utilized for listing presentations, agent recruiting and pitch decks. We also leverage their experience with vehicle wraps and vinyl graphics that can drive business and brand...
83
April 5, 2023

Episode 83: Land Investment Business with Pete Reese

Joining us in the studio is Pete Reese, owner of Turning Profit which is a successful land acquisition and divestiture firm. Pete hosts a powerful podcast show and is a very prominent vacant land investor that has been in real estate for many years. He gives a ton of insight about the strategies he uses for acquisition as well as landing the sales and then repositioning the property for resale. His company sold $3.5 million in 2022 and they are on target to greatly surpass that figure in 2023. T...
82
Feb. 28, 2023

Episode 82: Recording Professional Training Videos with Nick Niehaus

We all know that videos are a game changer when when trying to get your message out to the world. In this latest podcast show, we are joined in the studio by Nick Niehaus, co-founder and head trainer at the Business Video School. He talks with us about how beginner video trainers can overcome their reluctance to be on camera and we discuss the right equipment required to shoot professional training videos. We round out the show with a great discussion which covers where to showcase your videos s...
81
Jan. 24, 2023

Episode 81: Solving Issues at Auction Events

In this episode we are joined on the podcast by long time friend and auctioneer Jimmie Dean Coffey as we discuss typical issues that arise at auction and how to handle them. We tell stories that have happened over the years and even some recent events that needed quick attention. Enjoy the show.
80
Jan. 19, 2023

Episode 80: Gaining Maximum Value from Trade Show Booths

Have you ever set up or worked a trade show booth? Did you question whether or not it is worth the expense and time? Well the industry says that Trade Show Booths are one of the strongest marketing events available, if you know how to work it. We are joined by famed broker JW Ross from Paris, Texas as we discuss how to effectively set up a booth space, work the space, and harvest leads from a well planned trade show event. This session has a lot of insight from getting attendees to engage with y...
79
Dec. 13, 2022

Episode 79: Equipment Auction Markets & Figgy Pudding

We talk with Mitch Helman with AuctionTime.com about the current used equipment markets for farm, construction and transportation equipment across the U.S. We also discuss the 2023 equipment sales outlook and what is on the horizon. But just as importantly we found out that Hormel is launching it’s version of Spam’s Figgy Pudding which is bound to be a real crown pleaser. Lots of great insight and laughs in this episode, so enjoy…
78
Sept. 28, 2022

Episode 78: Advertising Absolute Auctions when it is Not

In this episode we are joined in the studio by Mr. Mike Brandly, professional auctioneer and auction industry expert witness. Mike talks about a string of recent incidents which involve auction companies using advertising language designed to lead consumers to believe auctions are being held without a reserve price (absolute), when in fact they are not. This practice has been taking place in the auction industry for years, however consumers are now become aware of the practice and are beginning ...
77
Aug. 31, 2022

Episode 77: Starting a Commercial Brokerage with Kirsten Flory

We first met Kirsten Flory several years ago on a large commercial project in NE Kansas. Since then, she has written books, started a podcast show and most of all, opened her own Commercial Real Estate Brokerage in Lawrence, Kansas. In this episode we talk about all things commercial like the challenges and opportunities that come with opening your own brokerage. We also discuss the commercial real estate industry in post-Covid times and Kirsten offers some great insight into client relationship...
76
Aug. 23, 2022

Episode 76: Equipment Auction Market Trends with Mitch Helman

If you either buy or sell farm, heavy, construction or transportation equipment then this podcast episode is for you. As a dominant leader in global equipment sales, AuctionTime and Sandhills Publishing representative (Mitch Helman) explains the recent results from their Global Equipment Market Report and sheds some light on current industry trends. Great podcast episode, enjoy… EQUIPMENT MARKET REPORT
75
Aug. 4, 2022

Episode 75: The Changes in the Real Estate and Auction Industry

Lots of changes happening in both the real estate world as well as the auction industry. More and more auctioneers moving to online bidding platforms, consolidation of auction groups happening around the country, and we are now seeing the housing markets beginning to slow. Homes are spending more time on the shelf before offers are presented, what does all of this mean? Jimmie Dean Coffey joins us in the studio and we discuss the changing times and what it means for the real estate and auction i...
74
June 28, 2022

Episode 74: Why a West Texas Broker Buys a Franchise

This episode sheds a lot of light on the advantages of a brokerage joining a real estate franchise system like United Country Real Estate. We are joined in the studio by professional farm & ranch broker Monty Edwards of Sudan, Texas as he discusses his decision to franchise and the advantages he has experienced over the past year. The conversation covers technology advancements, national marketing exposure, niche property groups and agent recruiting. This is a very insightful podcast, enjoy the ...
73
June 24, 2022

Episode 73: Beans, Bullets and Band-Aids with Russell Hughes

If you have listened to Russell Hughes on one of our previous podcast shows, then you already know he is a wealth of information. This is another great show where we dive into the current status of import/export of consumer goods and products, warehouse space shortages and the industrial boom we are experiencing right now. We also discuss the commercial real estate sectors and what may be on the horizon for retail and office space in America. This is a great show with lots of insight, enjoy. Hu...
72
June 17, 2022

Episode 72: How to Win in Google Search Rankings

We are joined in the studio by United Country Real Estates technology expert, Jim Nowak as we discuss how Google ranks websites and how we can win the ranking game. Jim offers great insight into the way Google web-crawlers find and rank websites and then offers multiple strategies into ways that office owners can get their websites to rank higher. Join us as we uncover some awesome strategies that may make it possible to get to page (1) on Google searches.
71
June 10, 2022

Episode 71: How to Retain Real Estate Agents

There are (10) principal reasons why new real estate agents quit in their first year or two. In this show we dissect all 10 of the reasons and offer excellent advice how to address these when hiring a new agent to your brokerage or auction firm. Once you understand what typically goes wrong for them, you can also use this insight while interviewing new agents and look for key indicators that will help you select potentially good agents over poor ones. GREAT insight and a wonderful episode for an...
70
May 10, 2022

Episode 70: Day in the Life of an Auctioneer

We are joined in the studio by fellow auctioneer and all around good guy, Jimmie Dean Coffey, as we discuss our day of driving around and meeting with auction clients. Personal property, collector cars, guns, commercial building and lots of insight to consider if your an auctioneer or considering getting into the auction profession. Enjoy the show..
69
May 6, 2022

Episode 69: Adding Auction Services to Your Brokerage with Kevin Jaquay

Long time broker and recent auctioneer Kevin Jaquay joins Trina and Shawn in the studio for an in-depth discussion about adding auction services to a real estate brokerage. Kevin is a franchise owner with United Country Real Estate | Auction Services and has three offices in the State of New York. We discuss the opening of all three offices and how he managed to enter the auction services industry and add 7 auctioneers to his company in just the past two years. Great episode with lots of informa...
68
April 28, 2022

Episode 68: Bad Bidders List and Standardizing Commissions with Mike Brandly

As the auction industry heads more and more towards online bidding platforms, the experience with unscrupulous bidders will unfortunately become more prevalent. In this episode we discuss this issue with Mike Brandly and his recent blog post regarding the challenges to creating a “Centralized Bad Bidders List”. We also talk about the recent movement of a Federal Court case that is looking at the National Association of Realtors and some Multi-list Systems (MLS) on the grounds that they may have ...
67
April 7, 2022

Episode 67: Selling the Historic 6666 Ranch with Don Bell

The legendary 6666 Ranch hit the market in 2021 and sold successfully due to United Country broker, Don Bell of Texas. This sale will undoubtedly be the “Sale of the Year” in the rural land and ranch industry and we are joined in the studio by professional ranch broker Don Bell, as well as the president of United Country Real Estate Mike Duffy. If you are curious why large ranches like this are selling or how to get in front of the next one that may be coming on the market, then this is the show...
66
April 6, 2022

Episode 66: The Land & Lifestyle Real Estate Markets are HOT, with Mike Duffy

If you have been trying to purchase land or a rural lifestyle property than you already know the markets are HOT….! In this episode we are joined by Mike Duffy, president of United Country Real Estate which is the largest seller of land and rural lifestyle properties in America. He provides valuable insight into why the markets are still holding, and we discuss his outlook for the remainder of the year, as well as the next few years. There is a ton of great content in this episode so don’t miss...
65
March 30, 2022

Episode 65: Right of First Refusal with Shane Terrel

The dreaded “right of first refusal” can be found in real estate transactions across America. Often times we see it in non-urban land sales like Farms, Ranches, Recreational properties and it can be a challenge when working with sellers that have already committed to the agreement, but now want to get the “most” out of their property. We are joined in the studio by seasoned real estate broker, Shane Terrel as we discuss the different types of (ROFR) agreements and their affects on property sales...