What It Means: A Forrester Podcast

Each episode of the What It Means podcast features Forrester analysts providing their unique perspective on the latest news and trends impacting marketing, CX, and technology leaders.

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Recent Episodes

Bias In AI: Avoiding An Algorithmic Debacle

Posted February 3, 202200:20:25

Are all algorithms inherently biased? Of course not, but the risk of AI gone wrong is a real one for many organizations. Find out why as VP, Principal...

Tech Trends To Watch In 2022

Posted January 27, 202200:16:14

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Predictions 2022: The Future Of Work Has Arrived. Now What?

Posted January 20, 202200:37:58

The future of work became unexpectedly real during the pandemic. Find out how work will evolve in 2022, as VPs James McQuivey and J. P. Gownder dig...

How To Make Sense Of, And Get The Most From, Sales Technology

Posted January 13, 202200:27:26

Today’s sales technology can improve nearly every aspect of selling — if it’s chosen wisely. This week, VP and Senior Research Director Phil Harrell...

Predictions 2022: Are Digital And Trust On A Collision Course?

Posted January 6, 202200:26:40

How will the digital acceleration of 2021 impact trust patterns in 2022? Principal Analyst Enza Iannopollo provides an inside look at our 2022 digital...