Episodes

Have you ever looked at other real estate agents and wondered how they were getting the sales numbers that they have? Sometimes, you see that you’re doing the exact same things: Open houses Direct marketing Advertising But there’s just something about them that is skyrocketing their sales! Every wonder what that key difference is? They are known. When you are known in your market, you’re going to be the person that people call. You’re going to be the one that they want to work with. You’r...

Have you ever looked at other real estate agents and wondered how they were getting the sales numbers that they have? Sometimes, you see that you’re doing the exact same things: Open houses Direct marketing Advertising But there’s just something about them that is skyrocketing their sales! Every wonder what that key difference is? They are known. When you are known in your market, you’re going to be the person that people call. You’re going to be the one that they want to work with. You’r...

If you’ve been listening to this podcast, you may know what’s going on! But today, I’m taking a moment to step back and just tell you everything that we have going on, and how you can access these resources that we’ve put together, and how you can use them for your business! From our inspirational tip Tuesday episodes to our monthly Mastermind meetings, we’ve got something to help inspire you on your real estate journey! This week on the Tip Tuesday episode of the Selling the Dream podcast, I...

If you’ve been listening to this podcast, you may know what’s going on! But today, I’m taking a moment to step back and just tell you everything that we have going on, and how you can access these resources that we’ve put together, and how you can use them for your business! From our inspirational tip Tuesday episodes to our monthly Mastermind meetings, we’ve got something to help inspire you on your real estate journey! This week on the Tip Tuesday episode of the Selling the Dream podcast, I...

Are you interested in surprising and delighting your clients? You may want to look into giving better gifts! And we’re not just talking about getting some cheap swag, and putting your logo on it! Everyone gives swag or logoed items for anniversaries, birthdays, and Christmas (we call those ABC gifts). But if you want to be like Seth Godin’s purple cow, and stand out, you’re going to want to be completely different! Gifts surprise and delight your clients, and make them feel special and notic...

Are you interested in surprising and delighting your clients? You may want to look into giving better gifts! And we’re not just talking about getting some cheap swag, and putting your logo on it! Everyone gives swag or logoed items for anniversaries, birthdays, and Christmas (we call those ABC gifts). But if you want to be like Seth Godin’s purple cow, and stand out, you’re going to want to be completely different! Gifts surprise and delight your clients, and make them feel special and notic...

Do you ever find yourself taking the easy way? Sometimes, it’s just easier to do things the “easy” way: not spending money on a particular marketing campaign, or taking the time to try something that may not work. Well, I’m here to tell you that it’s time to take some risks! Try something new! Do something different! Take advantage of this time to do things differently! Coming out of COVID, there are quite a few agents who have learned some new tricks and are incorporating new techniques and...

Do you ever find yourself taking the easy way? Sometimes, it’s just easier to do things the “easy” way: not spending money on a particular marketing campaign, or taking the time to try something that may not work. Well, I’m here to tell you that it’s time to take some risks! Try something new! Do something different! Take advantage of this time to do things differently! Coming out of COVID, there are quite a few agents who have learned some new tricks and are incorporating new techniques and...

How much time do you spend developing your relationships and common interests? If you’re only posting pictures of houses for sale, or talking about open houses and business, you’re not going to attract the kind of people who are going to do long-term business with you! What if instead, you connected with people over mutual interests and shared passions? Here’s just a few ideas: Pets Old cars Your neighborhood Hobbies And the list goes on! When you connect with people over the things tha...

How much time do you spend developing your relationships and common interests? If you’re only posting pictures of houses for sale, or talking about open houses and business, you’re not going to attract the kind of people who are going to do long-term business with you! What if instead, you connected with people over mutual interests and shared passions? Here’s just a few ideas: Pets Old cars Your neighborhood Hobbies And the list goes on! When you connect with people over the things tha...

Ep. 212: Speak Your Mind

Ep. 212: Speak Your Mind

Can you imagine selling houses without your clients ever actually setting foot in them? We’re experiencing that during COVID, and finding that when we market well and effectively, we can sell houses, “site unseen.” But what does it take to get there? We’re used to this stereotype of the scummy salesman, and how they’re always pushing a sale. They’re always looking for that next deal; that next lead. When you feel like a number to an agent, you’re not going to respond well to their efforts, a...

Can you imagine selling houses without your clients ever actually setting foot in them? We’re experiencing that during COVID, and finding that when we market well and effectively, we can sell houses, “site unseen.” But what does it take to get there? We’re used to this stereotype of the scummy salesman, and how they’re always pushing a sale. They’re always looking for that next deal; that next lead. When you feel like a number to an agent, you’re not going to respond well to their efforts, a...

Today is a very important day for me on a personal level, and I want to give a special shoutout to my lovely wife, Lori. Together, we are celebrating 30 years of commitment and plenty of lessons in commitment.

Today is a very important day for me on a personal level, and I want to give a special shoutout to my lovely wife, Lori. Together, we are celebrating 30 years of commitment and plenty of lessons in commitment.

What is it like when you create connections? How are you connecting with your feeder markets, and those who may be interested in real estate in your area? We all know that if you immediately start selling to your leads, that’s not going to work! But if you give them the inside scoop, and help them feel like a true VIP, you’ll find that you build a strong community, full of connections. In fact, you may not even need to market ever again! Taking the time to build those connections and help pe...

What is it like when you create connections? How are you connecting with your feeder markets, and those who may be interested in real estate in your area? We all know that if you immediately start selling to your leads, that’s not going to work! But if you give them the inside scoop, and help them feel like a true VIP, you’ll find that you build a strong community, full of connections. In fact, you may not even need to market ever again! Taking the time to build those connections and help pe...

Today on Selling the Dream, we're talking about creating a series of frequently asked questions and turning your pain points into closings

Today on Selling the Dream, we're talking about creating a series of frequently asked questions and turning your pain points into closings

What kind of credentials do you have? You may have alphabet soup behind your name...but what do you do with those letters? And how to turn those letters behind your name into something practical and meaningful in your business? When you focus on your business, and what you can do to make yourself better, you can use those letters behind your name to help you provide the most excellent service to your clients and leads. See, real estate isn’t just about gaining education: it’s about using tha...

What kind of credentials do you have? You may have alphabet soup behind your name...but what do you do with those letters? And how to turn those letters behind your name into something practical and meaningful in your business? When you focus on your business, and what you can do to make yourself better, you can use those letters behind your name to help you provide the most excellent service to your clients and leads. See, real estate isn’t just about gaining education: it’s about using tha...

Do you love using social media to connect with people? Are you trying all the new things that you’ve learned, and done successfully in the past? But now, you’re watching your views and engagement drop? Social media is dynamic and constantly changing: just when you start to think you’ve mastered it, it changes and evolves AGAIN. When we record episodes of the Selling the Dream podcast, we go live on Facebook, and share the episode. I find such value in the content that all of our guests are sh...

Do you love using social media to connect with people? Are you trying all the new things that you’ve learned, and done successfully in the past? But now, you’re watching your views and engagement drop? Social media is dynamic and constantly changing: just when you start to think you’ve mastered it, it changes and evolves AGAIN. When we record episodes of the Selling the Dream podcast, we go live on Facebook, and share the episode. I find such value in the content that all of our guests are sh...