Episodes

This week, Tom sits down with William Tong...who didn't realize he was a 2nd Home Agent! He doesn't necessarily deal with resort buyers, or with traditional investments buyers, but rather with a super-specialized group of foreign investors--primarily from China. William has so much valuable insight on how to take the best care of your clients, so tune in to hear more!

This week, Tom sits down with William Tong...who didn't realize he was a 2nd Home Agent! He doesn't necessarily deal with resort buyers, or with traditional investments buyers, but rather with a super-specialized group of foreign investors--primarily from China. William has so much valuable insight on how to take the best care of your clients, so tune in to hear more!

Today, tune in to find out how something as simple as velcro might change your entire perspective on how you do business.

Today, tune in to find out how something as simple as velcro might change your entire perspective on how you do business.

What story do you share with your clients? Or do you even share a story? Social media is a powerful tool for real estate agents, letting us connect like never before. When you consistently use those social media tools to tell stories, you’re going to see results in your sales. Storytelling is effective in sales: when you share simple facts, two parts of your brain are stimulated. When you share a story, you engage FIVE parts of the brain - including the part where the hearer imagines themselv...

What story do you share with your clients? Or do you even share a story? Social media is a powerful tool for real estate agents, letting us connect like never before. When you consistently use those social media tools to tell stories, you’re going to see results in your sales. Storytelling is effective in sales: when you share simple facts, two parts of your brain are stimulated. When you share a story, you engage FIVE parts of the brain - including the part where the hearer imagines themselv...

Ready to see an uptick of referrals? It’s relatively simple: once you get good at connecting people, and providing incredible value to others, you’ll become a master of referrals. You’ll gain a reputation among other agents as being someone they can trust to care for their clients. Becoming a master of referrals for second home agents is important because your market is unique. They’ve already been through the home-buying process before, and want to know that they are working with an expert. Y...

Ready to see an uptick of referrals? It’s relatively simple: once you get good at connecting people, and providing incredible value to others, you’ll become a master of referrals. You’ll gain a reputation among other agents as being someone they can trust to care for their clients. Becoming a master of referrals for second home agents is important because your market is unique. They’ve already been through the home-buying process before, and want to know that they are working with an expert. Y...

Are you part of a franchise, or are you an independent agent? There’s not a WRONG answer to this question: it really depends on the market, your personal fit with the company, and if it’s going to help you serve your clientele effectively. Both have their advantages and disadvantages. Your choice to either join a franchise or be a lone agent will impact your business, so it’s something to carefully consider when it comes to finding your “home.” But how can that choice impact second home realt...

Are you part of a franchise, or are you an independent agent? There’s not a WRONG answer to this question: it really depends on the market, your personal fit with the company, and if it’s going to help you serve your clientele effectively. Both have their advantages and disadvantages. Your choice to either join a franchise or be a lone agent will impact your business, so it’s something to carefully consider when it comes to finding your “home.” But how can that choice impact second home realt...

We’ve all had that ‘oh sh!t” moment, right? I mean, after all, everyone makes mistakes. If you haven’t made one yet, well, it’s coming. Life happens. Mistakes happen. But then what? What happens after you make (the inevitable) mistake is going to be what sets you apart. When you own up to the mistakes that you make, even if it costs you, it will help propel your business forward. It may cost you money today, but the consequences of a cover-up could haunt you the rest of your career. Tom Tezak...

We’ve all had that ‘oh sh!t” moment, right? I mean, after all, everyone makes mistakes. If you haven’t made one yet, well, it’s coming. Life happens. Mistakes happen. But then what? What happens after you make (the inevitable) mistake is going to be what sets you apart. When you own up to the mistakes that you make, even if it costs you, it will help propel your business forward. It may cost you money today, but the consequences of a cover-up could haunt you the rest of your career. Tom Tezak...

How many sources of income do you have? Just one? Or are there other ways in which you bring in more income? We all have what I like to call a “money wheel.” The spokes are our income, and help that wheel move forward. Most people have 2, maybe 4 spokes. If you only have one spoke - one source of income, what happens if that breaks? What happens if that money stops coming in? I believe that everyone should have multiple spokes in their money wheel; multiple ways in which our business brings i...

How many sources of income do you have? Just one? Or are there other ways in which you bring in more income? We all have what I like to call a “money wheel.” The spokes are our income, and help that wheel move forward. Most people have 2, maybe 4 spokes. If you only have one spoke - one source of income, what happens if that breaks? What happens if that money stops coming in? I believe that everyone should have multiple spokes in their money wheel; multiple ways in which our business brings i...

Do you ever stop and rest on your laurels from a previous success? Or have you ever spent time beating yourself up for a missed sale, or a failure? I’m here to tell you that what you did yesterday doesn’t impact today’s success! In fact, many who are successful may not be successful in the future if they don’t tune in to the market and stay up to date with changes! The possibilities are out there for us all. If you’re tuned in and listening to the market, anything is possible. Tom Tezak is he...

Do you ever stop and rest on your laurels from a previous success? Or have you ever spent time beating yourself up for a missed sale, or a failure? I’m here to tell you that what you did yesterday doesn’t impact today’s success! In fact, many who are successful may not be successful in the future if they don’t tune in to the market and stay up to date with changes! The possibilities are out there for us all. If you’re tuned in and listening to the market, anything is possible. Tom Tezak is he...

Have you ever found out about a company moving into your area, and knew that there was an opportunity for new business? Many people will move to the area, and they’ll need a place to live! You’re ready to serve them….right? Well, if you’re finding out about that relocation in the news, I hate to tell you this, but you’re too late! In order to be able to help those big companies, you’ve got to have connections, and be out there talking to people. Not all is lost: be ready for those referrals,...

Have you ever found out about a company moving into your area, and knew that there was an opportunity for new business? Many people will move to the area, and they’ll need a place to live! You’re ready to serve them….right? Well, if you’re finding out about that relocation in the news, I hate to tell you this, but you’re too late! In order to be able to help those big companies, you’ve got to have connections, and be out there talking to people. Not all is lost: be ready for those referrals,...

Growing your network is so important for your business. The more people you have in your sphere, the more chances you have to grow. But you have to do the work to create that network of go-to people. You won’t meet new people if you keep doing the same old thing that you’ve been doing. But how can you get out there and get to know new people? Glad you asked! This episode of the podcast is five tips on how to increase your circle of influence - and you know me, there just may be a bonus tip tha...

Growing your network is so important for your business. The more people you have in your sphere, the more chances you have to grow. But you have to do the work to create that network of go-to people. You won’t meet new people if you keep doing the same old thing that you’ve been doing. But how can you get out there and get to know new people? Glad you asked! This episode of the podcast is five tips on how to increase your circle of influence - and you know me, there just may be a bonus tip tha...

Have you ever considered getting into the vacation home market? Imagine living in a town of 10,000, and having more than 2 million visitors per year! Sounds like the right kind of investment for a savvy homeowner who wants to work in vacation rentals. But how do you get into that market? As many of us are serving second home buyers, they may be looking to purchase investment homes, wanting to add another spoke to their personal money wheel. Learning how to navigate a vacation home market, or ...

Have you ever considered getting into the vacation home market? Imagine living in a town of 10,000, and having more than 2 million visitors per year! Sounds like the right kind of investment for a savvy homeowner who wants to work in vacation rentals. But how do you get into that market? As many of us are serving second home buyers, they may be looking to purchase investment homes, wanting to add another spoke to their personal money wheel. Learning how to navigate a vacation home market, or ...

There’s one question that every second home agent should be asking every single lead, and every single client you’ve done business with. How many houses do you own? This simple question will tell you exactly how you can serve that client. We all know that second home buyers have a different perspective when it comes to home buying. They’ve been through this before; they have an idea of what’s going on. When they buy an additional house, their goal is to get through this process as easily and...

There’s one question that every second home agent should be asking every single lead, and every single client you’ve done business with. How many houses do you own? This simple question will tell you exactly how you can serve that client. We all know that second home buyers have a different perspective when it comes to home buying. They’ve been through this before; they have an idea of what’s going on. When they buy an additional house, their goal is to get through this process as easily and...