Episodes

164
Sept. 1, 2025

Create Real Change: It’s Okay To Polarize Your Audience

“You've got to sacrifice something of lower value to get something of higher value. That's called profit. In this case, what you sacrifice is everyone liking you… and what you're gaining are some people really liking you because you speak some real truth that they resonate with.” –RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be ex...
Aug. 25, 2025

You Don’t Want It Bad Enough

"What I wanted more than the financial freedom that I claimed to want...is I wanted to be right about my stories." – RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from the July 2024 Live Quarterly Meeting, RJon shares the brutal and transformative truth a mindset ...
Aug. 18, 2025

Healthy and Unhealthy Confrontation

"One of the things that you have to do to build a successful business that stays successful is you have to learn healthy confrontation." - RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from the July 2024 Live Quarterly Meeting, RJon takes law firm owners through a...
Aug. 11, 2025

Mindset: Victim vs. Creator

"A victim does not see their agency. A victim does not see their ability to change the world. To change their world, a creator says, every morning I wake up and I create a new me, and I can create a new me with these ideas, or I can create a new me with those ideas, or I can create a new me with some other ideas." - RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see th...
Aug. 4, 2025

3 Financial Fundamentals

"When you invest the time and energy to think through and test and refine and install and improve and maintain your policies and your procedures and your systems, it's not necessarily going to show up in your profit and loss statement right away. But clearly you've created something of value, haven't you?" – RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warnin...
July 28, 2025

The Hard Truth About A/R

" Accounts receivables are very, very unhealthy for your business. Every dollar of accounts receivable that you have out there is basically $3 that you've got to earn." - RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from January 2018, RJon dismantles the da...
July 21, 2025

Flip The Script: Read Your Numbers Like A Story First

"You're either going to make decisions based on truth, reality and facts, or you will be making your decisions based on ignorance." – RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from October 2020, RJon encouraged How To MANAGE a Small Law Firm members...
July 14, 2025

G.A.S. Calls Q&A

"The main objective of the call, and you got to stay true to the spirit of the call, we are genuinely and sincerely checking in on the person... to see if they're okay, to see how we can be of service." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson, RJon addresses real questi...
July 7, 2025

The Secret of G.A.S. Calls

"There are hundreds of thousands of lawyers right now all over the country whining and complaining about, "I don't have enough business and I don't have any clients and I don't have any money." But the fact of the matter is that is all a bunch of bullshit because if you've got no business, what that means is you've got plenty of time. And with time and creativity, you can get all the money you want or need in life." – RJon Robins Welcome inside the vault. This is a collection of previously un...
June 30, 2025

Build A Law Firm That Actually Works For You

"When high velocity growth becomes your new normal, everything that's not consistent with high velocity growth becomes... abnormal." - RJon Robins Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from July 2016, RJon delivers a foundational training to new members of How To Mana...
June 23, 2025

What’s Behind Risky Business Behavior?

"The reason lawyers do reckless, self-destructive things with their business is not because they're bad people. It's because they're trying to avoid embarrassment." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson, RJon addresses the real reasons law firm owners make self-...
June 16, 2025

Why Your Business Doesn’t Have Room to Grow

"There is no way in this universe to fit a two-million-dollar business into a one-million-dollar space, staff, or set of systems." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from a 2015 Live Quarterly Meeting, RJon reveals the real reason so many businesses hit a growth ce...
June 9, 2025

The 7 Parts of Every Successful Business (Why You Are the Wild Card)

"The biggest challenge we have is that you don't believe it's possible. And when you see it coming together, you screw it up, because you don't believe it's possible." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from 2014, RJon outlines the seven core parts of every success...
June 2, 2025

The 4 Stages of Business Growth (And How to Break Through)

"If you're not making a lot of mistakes in your business, I know two things: you probably take pride in the wrong things, and your business has stagnated." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from the May 2014 Live Quarterly Meeting, RJon breaks down the four ...
May 26, 2025

Slow to Hire, Fast to Fire

"Everyone is always doing the best they can do. When you see someone loafing off and doing a horrible job, it's important not to take that personally. As bad as that is, that person is doing the best they can do." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this important lesson, RJon ...
May 19, 2025

How To Evaluate Staff Performance

"What metrics do you currently have in place that you can use to make an objective, honest determination as to a person's performance? It's critical that you have metrics in place because if you don't, you end up managing based on your gut, your feelings, your chemistry or your rapport." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be expl...
May 12, 2025

Recruiting Is Sales

"Where are you now? Where do you want to be in the future? Where does the gap exist between where you are now versus where you want to be? That delta is the value of your services. That's how you sell a million dollars worth of products and services. Recruiting works the same way." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit a...
May 5, 2025

Recruit, Don’t Just Hire

"You're recruiting people. You're not hiring them. You can't build an A-Team by bringing in F, D, C, and even a lot of B players on board. If you're giving someone the opportunity to make their life better by taking that job, have the courage to...really sit down and engineer that job so that you can make their life a lot better." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see...
April 28, 2025

There Is No Magic Pill

"The fact is there is no such thing as that magic pill. And when you get those policies done, when you get those procedures done, when you get those systems built, you're creating equity in your business." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from the July 2015 Live ...
April 21, 2025

Are Your Law Firm Systems Working For You?

"The best policies and procedures, in my experience with the most profitable businesses are the ones that are coming from a place of really wanting to empower the team to make a contribution to help make the business better." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this lesson from...
April 14, 2025

Law Firm Infrastructure: Boring But Essential

"Building the infrastructure is the worst part of the whole thing... it's boring as shit. It's also the difference between having a sustainable million dollar business that runs without you having to be there every day versus struggling the rest of your life." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entr...
April 7, 2025

Successful Law Firms Build Systems

"It's just not sexy, it's not very exciting. There's a lot of quiet hours sitting there by yourself with a whiteboard just figuring shit out and writing it down... literally that's all there is to building your business into a multimillion dollar business." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepr...
March 31, 2025

The Psychology of Sales Conversations

"The purpose of a sales conversation, the purpose of this process to help the person think through the situation is to discover it together. Is to be a guide for them on their journey of discovery. The advantage that you have, of course, is that this isn't your first rodeo." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is f...
March 24, 2025

How To Value Your Legal Services

"The value of your legal services has nothing to do with you. It has everything to do with the other person." Welcome inside the vault. This is a collection of previously unreleased lessons from eight-figure entrepreneurial mastermind RJon Robins. And in case you didn't see the warning label, this content can be explicit and is for serious entrepreneurs only. In this classic lesson from the 2011 archives, RJon reveals why most lawyers completely misunderstand how to price their services. He s...