Episodes

In this episode, I spoke with Suzy Goodwin on how to generate Instagram revenue by driving traffic to your website. Suzy is a 100 mile ultra marathoner, former Guinness World Record holder, triplet mom, and podcaster. Her podcast, called "Run, Lift, Mom" provides quick bites of training advice and interviews with subject matter experts, and she is today’s Instagram Expert for our series on Instagram monetization! We will hear from Suzy on how she uses organic marketing to drive traffic to her po...

Have you ever wondered how you can drive Instagram traffic to your podcast, blog, product, or website? You've come to the right place! In this episode of Instagram Insider hacks, we discuss just how you can do this by incorporating one of Instagram's most powerful and simple tools. click below for show notes! https://ruthiegray.mom/ep-37-drive-instagram-traffic-with-stories/ If you're unfamiliar with stories or how to use story features, take my free 7-Day Instagram Story Challenge for a quic...

In this special episode, I interviewed several members of my Insider Intensive group about Instagram accountability! You’ll get to hear valuable insider information from these soon to be graduates. First, we hear from Melissa Smythe of Braver Boulder Living she and her husband share an account and run it. https://ruthiegray.mom/ep-36-instagram-accountability/ It Starts With Community Melissa: At first, I was floundering. I knew in my heart what I wanted to do but I didn't know how to express ...

One thing I’ve learned in the past few years while growing my platform is that I want to reach followers - authentic followers. This translates into quality over quantity; letting go the vanity metrics. Click below for show notes! https://ruthiegray.mom/tips-to-reach-followers/ 12-Week Insider Intensive https://ruthiegray.mom/insider-intensive/ Authentic Instagram Engagement Facebook group A Quick Word on the Insider Intensive Before I share what did and didn’t work for me, I want you to k...

Want to know how to really experience audience growth? Try following these 5 simple steps below! There are two kinds of community - colleagues and followers. You can't have a strong one without the other. Click below for show notes! https://ruthiegray.mom/five-steps-to-audience-growth/ 5 Steps to Audience Growth * Nail down your avatar. Get clear. Hang out where they do. Be YOUnique. Do NOT participate in follow for follow (We talk about the dangers of this in Ep 33!). Find your like-minde...

I just did a search in Google. I typed in “How to grow on Instagram”. Guess what I found out? There are a lot of people out there willing to take your money in exchange for fake followers. Should you purchase followers for quick growth? Is there ever a time when this would be beneficial? How can I grow my following? It seems like my growth has been slower than molasses. What’s the point if I’m not gaining traction? Be sure to join my 5-Day Instagram Growth Challenge starting Monday, March 8, ins...

Have you ever wondered how to choose the right social media thought leader to follow? Look no further! Welcome to Episode 32 of Instagram Insider Hacks where today I’ll be discussing with Lisa Yvonne on this very topic. Lisa is the founder of @CoffeeandKeyboardco on Instagram, and she's a friend of mine and Business coach here to share some wisdom with us! (Click below for show notes) https://ruthiegray.mom/social-media-thought-leader/ Lisa Yvonne @coffeeandkeyboardco https://www.instagram.c...

My guest today speaks about building an Authentic Instagram Platform, and her name is Belinda Letchford, my good friend and parenting coach. Today we're discussing learning how to implement an IG strategy without compromising your calling. She has learned valuable insights from our pro member hot seats like how to better use stories, make connections with your target audience, and more. Belinda Letchford lives in Australia, writes on her website and she talks to Moms across the world (thanks to...

Have you wondered how to build marketing trust on Instagram? Today we'll show you how from a former coaching session with my Insider Intensive Community! (Click below for show notes.) https://ruthiegray.mom/build-marketing-trust/ Resource Cited: Instagram Live for Marketing with Wren Robbins 3 Uncommon Prompts to build marketing trust on Instagram When trying to build marketing trust on Instagram, It’s easy to feel stuck and that you don’t have anything creative to share, but I’ll tell you ...

Looking for a way to simplify your Instagram posting schedule? Listen in! (Click below for shownotes) https://ruthiegray.mom/simplifying-instagram-posting/ Simplifying Instagram Posting Processes Ruthie: Today I have a very special guest, my daughter Hayley who works for me and has been helping me with my coaching and clients. She's going to share some things that she's already learned from the Intensive herself! Now, bear in mind Hayley is young, she's in her late twenties, and she is the on...

Today we're chatting about podcast Growth From the Ground Up with Founder of the Christian Podcaster's Association, Eric Nivens! (Click below for show notes). https://ruthiegray.mom/podcast-growth/ Christian Podcaster's Social Media Summit https://christian-podcasters-association.mykajabi.com/a/39941/MCYmFNcf Episode Outline The Early Stages of Podcast Growth Using Facebook to Promote Podcast Growth From the Ground Up 3 Steps on How to Experience Podcast Growth From the Ground Up A Posti...

Do you want to learn how to decipher Instagram Analytics? You’re listening to Part 3 of my series with Amber Cullum from the Grace Enough Podcast. (Click below for show notes.) https://ruthiegray.mom/decoding-instagram-analytics/ Amber Cullum @GraceEnoughPodcast_Amber on Instagram https://www.instagram.com/graceenoughpodcast_amber/ Christian Podcaster's Social Media Summit https://christian-podcasters-association.mykajabi.com/a/39941/MCYmFNcf In the last episode, Amber and I discussed The ...

Do you wish you knew how to generate Instagram traffic? Learn how in this episode today with proven methods you can incorporate into your regular routine! (Click below for show notes) https://ruthiegray.mom/generate-instagram-traffic/ Amber Cullum: Grace Enough Podcast (Follow her on Instagram by clicking below!) https://www.instagram.com/graceenoughpodcast_amber/ Christian Podcaster's Summit (Ruthie's speaking on driving podcast traffic from Instagram! Click below!) https://christian-podca...

Do you realize the importance of an Instagram community for follower growth? This is the first of a 3 part series with fellow podcaster and friend, Amber Cullum of the Grace Enough podcast. Amber is also a member of my Instagram Insider community and she’s been learning how to grow her Instagram tribe by cultivating friendships. (Click below for show notes.) https://ruthiegray.mom/instagram-community/ 12-Week Insider Intensive Sign up for the newsletter below to be in the loop when doors open...

Every once in a while you hear of a Christmas miracle and last Christmas, I received mine. You see, 25 years ago, I made a snap decision I would later regret. https://ruthiegray.mom/christmas-miracle/ A young wife with 2 kids and a baby, I was packing our house up for a job relocation back home. As is often the case, one accumulates tons of junk when raising little ones, so I feverishly off-loaded to Goodwill like a mad woman. I packed the boxes, and Jim (after questioning all the stuff I pur...

Instagram growth collaborations can propel your business faster than almost any other targeted action! (See links below for shownotes!) https://ruthiegray.mom/instagram-growth-collaborations Christa's podcast, Just One Simple Thing https://doanewthing.com/podcast/?ap_id=ruthiegray123 Christa's Quiz, "What Type of Stuck are You?" https://doanewthing.com/quiz/?ap_id=ruthiegray123 Before we get started on today’s program I just want to mention my 12-Week Intensive, with Zoom hotseats, a suppo...

Do you wonder how to get real followers? You know - the ones that stick around instead of doing the follow for follow thing? And then...they unfollow? (Click below for shownotes) https://ruthiegray.mom/get-real-followers-on-instagram/ Sign up for the IG Insider Newsletter (and get your free Caption Blueprint) below! https://ruthiegray.mom/7nwn In today’s podcast I'm pulling back the curtain to share a bit of my own Instagram strategy. I'm transparently showing how I use Instagram to connect ...

Ever wonder how to use Instagram live for marketing? This episode will give you 5 clear benefits and explain what to do before going live so you can make the most of your time! (Click below for shownotes) https://ruthiegray.mom/instagram-live/ [00:00:06] Featuring Instagram pro coaching member, Wren Robbins from Friends of a feather podcast. Wren is my podcasting coach. And let me tell you a little bit about her before we get started. Wren Robbins is the host of the friends of a feather podca...

Here are 3 {simple} Instagram hacks to boost engagement that work if you feel like you’re wasting time on Instagram! Planning posts only to watch them fall flat is no laughing matter. And frankly, I see way too much of this - it makes me sad because I remember a time when I felt the same way. But the reason this was happening to me was because I was missing the point; I didn’t realize the strategy of Instagram. There is a reason why people either stop and comment, or keep on scrolling. If you...

If you're having trouble with engagement, you need these copywriting prompts to get followers engaged! [Click below for shownotes] https://ruthiegray.mom/copywriting-prompts-to-get-followers-engaged/ Today we're talking about learning to write good copy. We need this for Instagram, email, captions, and headlines. And I have talked a lot lately about how to step up your game when it comes to writing. I'm going to have Mindy Kiker come on. She is, is one of the cofounders of flourished writers ...

Want to know how one homeschool mom gets top blog traffic from Instagram? Featuring pro-coaching member, Pat Fenner, from @breakthroughhomeschooling on Instagram. These interview episodes highlight pro-coaching members, sharing their personal triumphs and how they made Instagram work for them. (Click below for show notes) https://ruthiegray.mom/top-blog-traffic-from-instagram/ GO LIVE! Jumpstart Kit https://christianbloggerscreentimeboundaries.teachable.com/p/instagram-go-live-jumpstart-kit-...

5 Best practices for writing killer captions; click below for shownotes https://ruthiegray.mom/writing-killer-captions/ Instagram Caption Blueprint https://creative-creator-6398.ck.page/ab5350d864 See Episode 12 for information on Linktree What I’m about to share with you can apply to not only captions, but titles for going live, reels, and IGTV. You can also use these tips to craft your bio - research shows you have 7 seconds when someone lands on your bio to either convert or click away. ...

Ever wonder how to use reels and stories for your brand? Today we'll cover Instagram reels, stories, live video, & what to share in each. Click below for full show notes https://ruthiegray.mom/how-to-use-reels-and-stories/ Links: 7-Day Instagram Story Challenge https://ruthiegray.mom/7-day-instagram-story-challenge/ If you’re new to stories and want to start reaching your target followers, then you'll want to take my seven day story challenge. How to Explode Engagement on Instagram Episod...

Need some easy Instagram story ideas to attract followers? In this episode, you will find 3 Keys to using stories that convert followers to friends to eventually...customers! Case Study: Easy Instagram story ideas to attract followers (Click below for full show notes) https://ruthiegray.mom/easy-instagram-story-ideas/ 7-Day Instagram Story Challenge https://ruthiegray.mom/7-day-instagram-story-challenge/ Michelle from More Life Now https://www.instagram.com/more_life_now/ Canva software f...